Sustainable Promotional Clothing

Most Popular Eco Clothing Products

Maximise your brand exposure with promotional clothing. Whether you have your team wear it in your stores, hand them out at fun runs or want to create a brand store for your most loyal customers and ambassadors, these great items are entirely environmentally friendly whilst helping you market your brand effectively.

Sustainable Clothing

Clothing has taken a bit of a battering recently because of the waste generated by throw away fashion items. Clothing can be more sustainable in a couple of ways. Firstly, polyester fibre can be generated from waste ocean bound carbonated drinks bottles. The fibre is soft and can be used as high tech wicking fabric. The usual claim is that an rPET t-shirt can be made for 6 large drinks bottles. This is particularly exciting because many recycled plastics use polymer that is reused as part of the manufacturing process. RPET generally uses polymer which post-consumer waste.

Some fabrics are natural and therefore biodegradable. Cotton as an example. Cotton however is often criticised by environmentalists because of the volume of water used in the growth of the crop and the amount of pesticides consumed. There is a standard for organic growth of cotton and you should look for products marked Global Organic Textile Standard or GOTS. For a full explanation of organic cotton have a look here:

https://fashionunited.uk/news/fashion/13-brands-sign-sustainable-cotton-pledge-but-is-organic-cotton-really-better/2017060724755

Content We Think You'll Like

Here is some great advice, tips and tricks for learning about using promotional products in a marketing environment, as well as some great environmental advice.

Here we discuss whether recycled paper might actually be good for the environment and what plastics are ok to use and not.

Here are some of the latest blog pieces.

Evaluating Carbon Footprint in Branded Merchandise

by David Platt • 13 April 2026

SUMMARY: Comparing eco promotional products is difficult because of the range of materials used Carbon footprint is a measure which allows comparison Need to look at CO2 equivalent because of the use of organic solvents in promotional merchandise There is a difference between Cradle to Gate and Cradle to Grave in the measurement, because we never know whether the end user will attempt to recycle products Pavilion is a specialist in providing branded promotional products, which are sustainable. The most common question we're asked, of course, is what's the most sustainable branded product? And how would you measure that? And that's a difficult question and often comes with hesitations. Why? This blog aims to try and explain eco credentials, particularly for promotional merchandise and how you might compare them. The first problem you have, is that you're comparing different materials. This is why it's difficult is because there's no true standard of sustainability. There is no international marking that says, this one's a 10, and this one's a 1. The nearest you have is carbon footprint. Carbon footprint generally means the amount of carbon dioxide measured in kilos, but you have to be a bit careful with that, particularly for promotional merchandise because carbon dioxide is not the only greenhouse gas. You may be fully aware that methane, natural gas has a global warming effect 50 to 60 times more than CO2. So, you don't need to measure just CO2, you've really have to look at a CO2 equivalent. In other words, converting the methane. And why do I mention that? Promotional merchandise is often printed and unless you are using water based inks, there will be solvents, and therefore, CO2 equivalent is what you need to measure. The next problem that you've have is what are you measuring the carbon footprint of? Are we talking what's termed - Cradle to Grave or Cradle to Gate? The concept is explained in the diagram.