Pavilion Earth: Blog

SUMMARY: Comparing eco promotional products is difficult because of the range of materials used Carbon footprint is a measure which allows comparison Need to look at CO2 equivalent because of the use of organic solvents in promotional merchandise There is a difference between Cradle to Gate and Cradle to Grave in the measurement, because we never know whether the end user will attempt to recycle products  Pavilion is a specialist in providing branded promotional products, which are sustainable. The most common question we're asked, of course, is what's the most sustainable branded product? And how would you measure that? And that's a difficult question and often comes with hesitations. Why? This blog aims to try and explain eco credentials, particularly for promotional merchandise and how you might compare them. The first problem you have, is that you're comparing different materials. This is why it's difficult is because there's no true standard of sustainability. There is no international marking that says, this one's a 10, and this one's a 1. The nearest you have is carbon footprint. Carbon footprint generally means the amount of carbon dioxide measured in kilos, but you have to be a bit careful with that, particularly for promotional merchandise because carbon dioxide is not the only greenhouse gas. You may be fully aware that methane, natural gas has a global warming effect 50 to 60 times more than CO2. So, you don't need to measure just CO2, you've really have to look at a CO2 equivalent. In other words, converting the methane. And why do I mention that? Promotional merchandise is often printed and unless you are using water based inks, there will be solvents, and therefore, CO2 equivalent is what you need to measure. The next problem that you've have is what are you measuring the carbon footprint of? Are we talking what's termed - Cradle to Grave or Cradle to Gate? The concept is explained in the diagram.

The best eco bottle is the Ocean Bottle made using ocean bound plastics - but others rank highly too. Namely • Cove Recycled Stainless Steel Bottle • Aspen Glass Bottle • Glass and Bamboo Infuser • Bio Plastic Sports bottle How do you decide what is the BEST eco water bottle? To rank eco products is always very difficult because there is no real standard measure for eco credentials, and one has to balance eco credentials with price. And most importantly the bottle must work as a promotional product. So, it must be retained and look great when branded. With Pavilion Earth’s years of selling eco products, we have come up with our ranking based on the popularity and success of various promotional water bottles. One significant factor is that all reusable bottles whether made from eco materials or not can be considered eco-friendly. A reusable bottle in any format stops the use of single use plastic bottles and thus a ‘Refill NOT Landfill’ approach. The polythene and PET bottles used by the drinks industry are a significant problem , adding to ocean waste. So which are the best promotional bottles from Pavilion’s experience: 1. The Ocean Bottle










