The Cotton T shirt with the highest eco credentials
20 March 2023
Eco friendly merchandise with full detail of life cycle and carbon footprint

When choosing an eco-friendly merchandise product it is sometime easy to be drawn in by the headline. Providing the client with the right sizes, branding and cost is hard enough without having to examine in details the eco credentials of the product. That is where Pavilion can help. We do take the time to understand the full life cycle issues.
For example the humble T shirt. The Iqoniq Bryce recycled cotton T shirt is 100% cotton unisex t-shirt, of which 50% recycled and 50% organic,- with the total material weight being 180 G/M². So quite a heavy material to hold its shape and come in with a regular, comfortable fit. You can wear it all year round. The t-shirt has a crew neck, short sleeves and 1x1 flat rib at neck collar. The small Iqoniq label in side seam is a nice finishing detail. No mix with plastics (such as polyester), so after life can be recycled into new cotton products. The use of genuine recycled & organic fabric materials and environmental impact claims are guaranteed, by using the AWARE™ disruptive physical tracer and blockchain technology. Every Iqoniq product has a unique QR label. By scanning this QR, you will gain access to a dedicated digital passport of the product. 2% of proceeds of each sold product will be donated to Water.org.
The T can be branded either by screen, digital or embroidery and with a range of colour there should be enough branding options to suit the neediest brand manager. Size range from XXS to XXL and comes as a unisex fitting. If the brand has an ESG target to hit then this product is ideal – stylish and eco – what more could you want?
Are the eco credentials proven or merely greenwash?
We are solely responsible for the transparency of our approach to calculate carbon footprint of the products that we manufacture and sell, therefore, we would like to share how we calculate CO2eq emissions: The table, below, shows product life cycle assessment, with the Total Kg CO2-eq per product, and GHG-emissions generated from each phase of product life-cycle (in grams). Similarly, the percentages represent the breakdown of CO2-eq impact, throughout all stages of product life-cycle, which contributes altogether to the Total- CO2 footprint of the product.
As can be seen as well as organic and recycled materials which can be recycled on end of life, all secondary processes are either carbon neutral or carbon offset.

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T he Changing Cost of Eco-Friendly Products: Is There Still a Premium? SUMMARY • Eco-friendly promotional products used to be 25-30% more expensive • In recent years the volume of eco friendly products has grown substantially • So, the price differences have eroded • Eco and non-eco are now comparable in price – the product features and embellishments are more important to the price, than the eco status In recent years, the market for eco-friendly promotional products has undergone significant changes. Hi, I'm David from Pavilion, and I'm here to explore just how much the pricing paradigm has shifted for products branded as "eco" compared to their standard counterparts. If you'd asked me this question five years ago, I would have estimated a premium of 20-30% for eco products. However, the last half-decade has brought some surprising developments. Eco Products Go Mainstream Eco products have become increasingly mainstream, leading to higher volumes and reduced manufacturing costs. To understand how this has affected pricing, I conducted a survey comparing various popular products. Comparative Survey of Eco Versus Standard Products **Notebooks**: I started with notebooks, considering a batch of 100 with a one-color print. Comparing a standard hard-backed notebook made from PU (polyurethane) to a recycled PU version revealed minimal price differences—around 5%. While eco options like recycled leather or apple peel versions are pricier (£12-14 each), they compare more to luxury brands like Moleskine.

Searching for a branded gift or promotional product? Finding it hard to discover something new, something different? This post will give you a different way of finding what you are looking for by explaining how the industry works and why endless browsing may not be the right approach - or you can watch the video here 1. Understanding how the promotional products industry works a. Promotional Products Distributors The web sites you see on Google are numerous – indeed there are 2,873 distributors in the UK, each selling branded merchandise and each with a website. The web sites vary from the aesthetically pleasing to the overcrowded. BUT you will see the same products on many different web sites – why? b. Promotional Products Manufacturers The number of actual manufacturers is relatively small – a few hundred – each making a single product line, whether that be bags, notebooks, pens or clothing. But the vast majority of the manufacturers will only sell to the Trade – you will find it difficult to access them without the distributor. c. Merchandise Wholesalers In addition to the manufacturers, there an even smaller number of ‘wholesalers’. These Trade only suppliers will stock a huge range of products from many different sources and brand the product with your logo. They may also allow electronic feeds of their products to the distributor websites. d. Images of products So, as you search the myriad of websites presented by Google, you are looking at distributors with potentially the same product lines. ‘But they appear different’ – I hear you say. Yes, that is because each distributor, ourselves included, chooses what we believe to be the best promotional products for a particular price and quality, and the best images. Three problems We may have chosen the wrong products We may have chosen the wrong image The products constantly change so it is really tough to keep the website updated But, remember all the distributors buy from the same sources and virtually all could supply ANY of the products you see….. 2. I don’t know what I am looking for but will know it when I see it! This is true for 95% plus of everyone searching. You do however have some basic parameters: Rough cost per item Estimate of the quantity An understanding of who it’s for An understanding of your brand How the product will be used TIMING This last one is the ‘real kicker’ – you may find what you want but not be able to get it in time – in our experience this happens so often. 3. Alternative approach – a guide So, what is the alternative approach? Have the distributor do the work for you – for FREE We spend every day looking at products, attending industry exhibitions and meeting with manufacturers and wholesalers. We know what is available and when. We can help you clarify a brief and then present you with ideas. We can even quote on a product you have seen elsewhere. See us as your guide. OUR PROMISE – no pushy sales people – happy to chat by email or WhatsApp if you prefer.