Prevented Ocean Plastics
David Platt • 10 March 2023
Eco promotional products made from Prevented Ocean Plastics
One of the most exciting developments in eco-friendly promotional products market is the use of ‘Prevented Ocean Plastics’. That means that not only is the product made from recycled plastic but that the plastic has been collected from countries without formal waste management structures and used for recycling. Thus the recycled plastic has been prevented from entering the oceans with the resultant devastating effect on marine wild life
There is an urgent need to protect our oceans from plastic waste. If we carry on as we are now, the annual flow of plastic entering them will triple by 2040 to 29 million tons. Our oceans – and the wildlife within it – are already being harmed by plastic pollution and any increase would be awful. The program has already stopped more than one billion plastic bottles from entering the ocean and we should all be determined to do more. Every bottle counts.
What is Prevented Ocean Plastic?
The plastic collection is not from the ocean itself generally, because the salt water and sunlight creates just enough surface degradation so as to make the plastic difficult to recycle – there is however a strict definition of what constitutes Prevented Ocean bound plastic, namely
• It is found within 50km (30mi) distance of an ocean coastline or major waterway that feeds into the ocean.
• The country or region lacks waste management infrastructure and collection incentives.
• The infrastructure is being overwhelmed by population growth or tourism.
• There is a significant risk to wildlife if plastic contaminates their ecosystem.
Jambeck, J.R., Andrady, A., Geyer, R., Narayan, R., Perryman, M., Siegler, T., Wilcox, C., Lavender Law, K., (2015). Plastic Waste inputs from land into the ocean, Science, 347, p. 768-771.
Pavilion Earth work with an organisation called Bantam Materials which supplies the recycled polymer used in the bottle products you see below. Bantam, working with the international Ethical Trading Initiative remove over 1,000 tons per month of plastic from being Ocean Bound. They also provide $100,000 per day back into coastal communities for the recycling of what now amounts to billions of bottles. Bantam work in South East Asia, South America and the Galapagos Islands, Central America & Caribbean, the Mediterranean, and East Africa.
So what does the merchandise look like?
A typical product looks like this:
H2O Active® Eco Base 650 ml spout lid sport bottle - Charcoal / Solid black
21009900
Single-wall sport bottle with ergonomic design. Bottle is made from Prevented Ocean Plastic, transformed into high quality, food-safe recycled plastic. Features a spill-proof lid with flip-top drinking spout. Volume capacity is 650 ml. Mix and match colours to create your perfect bottle. Contact us for additional colour options. Made in the UK.
Available in a range of colour combinations and of course can be printed with you logo either via a screen print or a wraparound digital print
Being UK manufactured does mean that there are no Chinese air miles involved in the process.
The product is elegant and well designed – eco-friendly merchandise can be high quality as well. Other bottles in the range include:
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Statisics on the UK market for eco promotional products - size and attitude
T he Changing Cost of Eco-Friendly Products: Is There Still a Premium? SUMMARY • Eco-friendly promotional products used to be 25-30% more expensive • In recent years the volume of eco friendly products has grown substantially • So, the price differences have eroded • Eco and non-eco are now comparable in price – the product features and embellishments are more important to the price, than the eco status In recent years, the market for eco-friendly promotional products has undergone significant changes. Hi, I'm David from Pavilion, and I'm here to explore just how much the pricing paradigm has shifted for products branded as "eco" compared to their standard counterparts. If you'd asked me this question five years ago, I would have estimated a premium of 20-30% for eco products. However, the last half-decade has brought some surprising developments. Eco Products Go Mainstream Eco products have become increasingly mainstream, leading to higher volumes and reduced manufacturing costs. To understand how this has affected pricing, I conducted a survey comparing various popular products. Comparative Survey of Eco Versus Standard Products **Notebooks**: I started with notebooks, considering a batch of 100 with a one-color print. Comparing a standard hard-backed notebook made from PU (polyurethane) to a recycled PU version revealed minimal price differences—around 5%. While eco options like recycled leather or apple peel versions are pricier (£12-14 each), they compare more to luxury brands like Moleskine.
Searching for a branded gift or promotional product? Finding it hard to discover something new, something different? This post will give you a different way of finding what you are looking for by explaining how the industry works and why endless browsing may not be the right approach - or you can watch the video here 1. Understanding how the promotional products industry works a. Promotional Products Distributors The web sites you see on Google are numerous – indeed there are 2,873 distributors in the UK, each selling branded merchandise and each with a website. The web sites vary from the aesthetically pleasing to the overcrowded. BUT you will see the same products on many different web sites – why? b. Promotional Products Manufacturers The number of actual manufacturers is relatively small – a few hundred – each making a single product line, whether that be bags, notebooks, pens or clothing. But the vast majority of the manufacturers will only sell to the Trade – you will find it difficult to access them without the distributor. c. Merchandise Wholesalers In addition to the manufacturers, there an even smaller number of ‘wholesalers’. These Trade only suppliers will stock a huge range of products from many different sources and brand the product with your logo. They may also allow electronic feeds of their products to the distributor websites. d. Images of products So, as you search the myriad of websites presented by Google, you are looking at distributors with potentially the same product lines. ‘But they appear different’ – I hear you say. Yes, that is because each distributor, ourselves included, chooses what we believe to be the best promotional products for a particular price and quality, and the best images. Three problems We may have chosen the wrong products We may have chosen the wrong image The products constantly change so it is really tough to keep the website updated But, remember all the distributors buy from the same sources and virtually all could supply ANY of the products you see….. 2. I don’t know what I am looking for but will know it when I see it! This is true for 95% plus of everyone searching. You do however have some basic parameters: Rough cost per item Estimate of the quantity An understanding of who it’s for An understanding of your brand How the product will be used TIMING This last one is the ‘real kicker’ – you may find what you want but not be able to get it in time – in our experience this happens so often. 3. Alternative approach – a guide So, what is the alternative approach? Have the distributor do the work for you – for FREE We spend every day looking at products, attending industry exhibitions and meeting with manufacturers and wholesalers. We know what is available and when. We can help you clarify a brief and then present you with ideas. We can even quote on a product you have seen elsewhere. See us as your guide. OUR PROMISE – no pushy sales people – happy to chat by email or WhatsApp if you prefer.
