Eco Promotional Products and Wheat Straw
25 September 2023
What is wheat straw plastic?
When looking at eco promotional merchandise, you will see items made from wheat straw or wheat straw plastic, a bio-based alternative to traditional plastics. So, what is wheat straw plastic, how is it made, and where it is used to promote a greener and more sustainable future?
What is Wheat Straw Plastic?
Wheat straw plastic, also known as wheat plastic or simply wheat straw, is a bioplastic made from the stalks of wheat plants. Wheat straw is the leftover agricultural residue after wheat grains are harvested. Traditionally, this straw has little to no economic value and is often burned or discarded. However, by processing wheat straw into a usable bioplastic, we can reduce waste and dependence on petroleum-based plastics.
How is Wheat Straw Plastic Made?
The production of wheat straw plastic involves several steps:
Harvesting: Wheat is grown for its grains, and the leftover stalks, or straw, are collected after the grain harvest.
Processing: The collected wheat straw is cleaned, chopped into smaller pieces, and then ground into a fine powder.
Polymerization: The wheat straw powder is combined with a biopolymer, often a form of polylactic acid (PLA) derived from corn or sugarcane. This mixture is then heated and processed to create a malleable material.
Moulding: The resulting wheat straw plastic can be moulded into various shapes and products using traditional plastic manufacturing techniques.
Where is Wheat Straw Used?
Wheat straw is finding its way into a wide range of products and applications due to its eco-friendly nature. Here are some common uses:
Food Packaging: Wheat straw is used to make food containers, takeaway boxes, and cutlery. It is a safe and non-toxic option for packaging and is often used for its biodegradability.
Disposable Tableware: Plates, bowls, and utensils made from wheat straw are a sustainable alternative to single-use plastic tableware.
Stationery: Wheat straw can be used to make eco-friendly pens, pencils, and notebooks.
Home Goods: Manufacturers are increasingly using wheat straw to make household items such as storage containers, toothbrushes, and cutting boards.
Benefits of Wheat Straw:
Biodegradability: Wheat straw is biodegradable, which means it breaks down naturally in the environment, reducing long-term plastic pollution.
Renewable Resource: Wheat straw is a renewable resource, making it a more sustainable choice compared to petroleum-based plastics.
Reduced Carbon Footprint: The production of wheat straw plastic typically results in lower carbon emissions compared to traditional plastics, especially when combined with biopolymers like PLA.
Waste Reduction: By using wheat straw as a raw material, we can repurpose agricultural waste, reducing the environmental impact of farming.
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T he Changing Cost of Eco-Friendly Products: Is There Still a Premium? SUMMARY • Eco-friendly promotional products used to be 25-30% more expensive • In recent years the volume of eco friendly products has grown substantially • So, the price differences have eroded • Eco and non-eco are now comparable in price – the product features and embellishments are more important to the price, than the eco status In recent years, the market for eco-friendly promotional products has undergone significant changes. Hi, I'm David from Pavilion, and I'm here to explore just how much the pricing paradigm has shifted for products branded as "eco" compared to their standard counterparts. If you'd asked me this question five years ago, I would have estimated a premium of 20-30% for eco products. However, the last half-decade has brought some surprising developments. Eco Products Go Mainstream Eco products have become increasingly mainstream, leading to higher volumes and reduced manufacturing costs. To understand how this has affected pricing, I conducted a survey comparing various popular products. Comparative Survey of Eco Versus Standard Products **Notebooks**: I started with notebooks, considering a batch of 100 with a one-color print. Comparing a standard hard-backed notebook made from PU (polyurethane) to a recycled PU version revealed minimal price differences—around 5%. While eco options like recycled leather or apple peel versions are pricier (£12-14 each), they compare more to luxury brands like Moleskine.
Searching for a branded gift or promotional product? Finding it hard to discover something new, something different? This post will give you a different way of finding what you are looking for by explaining how the industry works and why endless browsing may not be the right approach - or you can watch the video here 1. Understanding how the promotional products industry works a. Promotional Products Distributors The web sites you see on Google are numerous – indeed there are 2,873 distributors in the UK, each selling branded merchandise and each with a website. The web sites vary from the aesthetically pleasing to the overcrowded. BUT you will see the same products on many different web sites – why? b. Promotional Products Manufacturers The number of actual manufacturers is relatively small – a few hundred – each making a single product line, whether that be bags, notebooks, pens or clothing. But the vast majority of the manufacturers will only sell to the Trade – you will find it difficult to access them without the distributor. c. Merchandise Wholesalers In addition to the manufacturers, there an even smaller number of ‘wholesalers’. These Trade only suppliers will stock a huge range of products from many different sources and brand the product with your logo. They may also allow electronic feeds of their products to the distributor websites. d. Images of products So, as you search the myriad of websites presented by Google, you are looking at distributors with potentially the same product lines. ‘But they appear different’ – I hear you say. Yes, that is because each distributor, ourselves included, chooses what we believe to be the best promotional products for a particular price and quality, and the best images. Three problems We may have chosen the wrong products We may have chosen the wrong image The products constantly change so it is really tough to keep the website updated But, remember all the distributors buy from the same sources and virtually all could supply ANY of the products you see….. 2. I don’t know what I am looking for but will know it when I see it! This is true for 95% plus of everyone searching. You do however have some basic parameters: Rough cost per item Estimate of the quantity An understanding of who it’s for An understanding of your brand How the product will be used TIMING This last one is the ‘real kicker’ – you may find what you want but not be able to get it in time – in our experience this happens so often. 3. Alternative approach – a guide So, what is the alternative approach? Have the distributor do the work for you – for FREE We spend every day looking at products, attending industry exhibitions and meeting with manufacturers and wholesalers. We know what is available and when. We can help you clarify a brief and then present you with ideas. We can even quote on a product you have seen elsewhere. See us as your guide. OUR PROMISE – no pushy sales people – happy to chat by email or WhatsApp if you prefer.
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