News and Content from Pavilion Earth

Evaluating Carbon Footprint in Branded Merchandise

Mon, 13 Apr 2026 13:13:22 GMT

An explanation of how carbon footprint equivalent can be used for Eco Promotional Products

SUMMARY:

Comparing eco promotional products is difficult because of the range of materials used
Carbon footprint is a measure which allows comparison
Need to look at CO2 equivalent because of the use of organic solvents in promotional merchandise
There is a difference between Cradle to Gate and Cradle to Grave in the measurement, because we never know whether the end user will attempt to recycle products

Pavilion is a specialist in providing branded promotional products, which are sustainable. The most common question we're asked, of course, is what's the most sustainable branded product? And how would you measure that? And that's a difficult question and often comes with hesitations.

Why? This blog aims to try and explain eco credentials, particularly for promotional merchandise and how you might compare them. The first problem you have, is that you're comparing different materials.

This is why it's difficult is because there's no true standard of sustainability. There is no international marking that says, this one's a 10, and this one's a 1. The nearest you have is carbon footprint. Carbon footprint generally means the amount of carbon dioxide measured in kilos, but you have to be a bit careful with that, particularly for promotional merchandise because carbon dioxide is not the only greenhouse gas.

You may be fully aware that methane, natural gas has a global warming effect 50 to 60 times more than CO2. So, you don't need to measure just CO2, you've really have to look at a CO2 equivalent. In other words, converting the methane. And why do I mention that? Promotional merchandise is often printed and unless you are using water based inks, there will be solvents, and therefore, CO2 equivalent is what you need to measure.

The next problem that you've have is what are you measuring the carbon footprint of? Are we talking what's termed - Cradle to Grave or Cradle to Gate? The concept is explained in the diagram.

The difficulty we've have in promotional merchandise of course, is we don’t know what happens to them at the end of the life. The question is, once you've given that t-shirt to the end user, what are they going do with it? Are they just going throw it away or are they going try and recycle it? So, we'll never actually know the true CO2 equivalent cradle to grave, but we can work on the cradle to gate.

Measuring The Carbon Footprint of a T shirt

Let's look at some examples

The first one it's a hundred percent polyester t-shirt. It's a sports t-shirt, and the footprint is 2.096 kilos, CO2 equivalent, which probably doesn't mean anything to anybody. Only in the sense that we can use this as a comparison to other items.

If a user has one of these, it's unlikely that polyester would be recycled from a t-shirt. Polyester is recyclable, but only if you have the recycling facility, which is highly unlikely in the UK.

But you can have recycled polyester. Most recycled polyester coming from polyester bottles.

Look at what happens to the footprint. The footprint goes down by about 25% from two kilos to 1.4, but again you would have the issue of it not being able to be recycled within the standard waste streams.

Let's look at another material, a one hundred percent cotton. And you can see the footprint has dropped again. And the advantage of cotton is that it really is recyclable. They can be collected and recycled.

Here’s an organic cotton. So, what's organic cotton? Organic cotton is still a natural plant, which is farmed, but organic cotton is grown with a lot less water and a lot less pesticides and herbicides.

The consequent effect of that is to bring down the footprint even further. We're now at 0.9 CO2 equivalent, and that organic cotton would be readily recyclable.

I tried to find a hundred percent cotton recycled material. In other words, a t-shirt made from recycled cotton. Couldn't find one anywhere within the world of branded merchandise. The nearest I have was this one, which is 50% recycled cotton, the 50% polyester, which again, is very low.

The difficulty with going for a blend is that blends are very difficult to recycle because of the different materials.

In Summary :

The hundred percent organic cotton, certainly from the ones that I was looking at, was the lowest CO2 equivalent.

But the other thing to take into account is can it be recycled at the end of its life? Now, in the case of cottons, yes they can, but if I'd have been doing this exercise, not on t-shirts, but on pens, notebooks, bottles. Then we may have got a different answer. In other words, we could have a very low carbon footprint equivalent, but it couldn't be recycled, and then it’s very difficult to measure one against another.

So what's the conclusion? Obviously organic cotton in this case was the most sustainable for a t-shirt. But like I say, whilst t-shirts can be compared, other products are not quite so easy, particularly because of this issue of what happens at the end of life and their ability to recycle.

PDI can provide the CO2 equivalent for many products, but we are actually reliant on information from the manufacturers within the supply chain. Not all companies produce that information so if in any doubt – lets talk.

Thank you.

The video can be found here:

David Platt – BA BSC. MBA and Dip M. as well as academic qualifications David has run Pavilion, a specialist eco products provider, for over 25 years. He is aware of the issues and the greenwash circulating around this topic and is always willing to share information even if the answer is ‘Don’t know!

Cork for Eco Branded Merchandise

Tue, 17 Feb 2026 14:02:10 GMT

Cork is one of the most sustainable materials

Cork is a versatile material with a wide range of applications from the corks in your wine bottles to flooring panels. It is also widely used in promotional merchandise as the cover of notebooks, the barrel of a pen or the sleeve of a coffee cup.

How is cork used for promotional products?

For the covers of notebooks as an alternative PET and PU plastics such as the Napa cork covered notebook

https://www.pavilionearth.co.uk/eco-desk-promo-products/napa-cork-cover-notebook

It can be used as an alternative to plastic on the barrel of a pen both in combination with metal and wheat straw.

https://www.pavilionearth.co.uk/eco-desk-promo-products/midar-corn-and-wheat-straw-pen

https://www.pavilionearth.co.uk/eco-desk-promo-products/metal-and-cork-pen-set

The thermal insulation properties of cork can be used on coffee cups as a holder

https://www.pavilionearth.co.uk/drinkware/cork-and-bamboo-coffee-cup

and of course, cork can be used as a natural yoga mat instead of synthetic rubber.

https://www.pavilionearth.co.uk/sports/promotional-yoga-mats

How is cork harvested?

A specially designed axe with a wedge-shaped handle is used to pry each cork panel from the tree. These axes are incredibly sharp and slice through the outer layer of bark without damaging the actual trunk of the tree. The harvesters then cut horizontal slices across the base of the trunk of the tree, and at the top, just below the lowest branches.

And it does not harm the tree?

With the amount of bark that is removed during harvesting, the cork oak is the only tree that could survive the process.

A cork tree must grow for 25 years before it can be stripped for the first time. Cork trees are only harvested during the summer, between May and August. This is when the tree is going through its most active growth phase which makes the bark much easier to strip without damaging the trunk of the cork tree. After the initial period of 25 years, a cork tree can be stripped and harvested every 9 years. This can continue during the cork trees entire 200-300-year average lifetime. This means a cork tree can be stripped and harvested many times during its life.

It is only after the third harvest of cork, which is known as Amadia, that the cork takes on the high standard that is required for producing cork stoppers. The first two harvests are used to make flooring, insulation and other cork products.

How is cork processed?

After harvesting, the planks are allowed to cure outside for up to six months. A combination of fresh air, sun, wind and rain causes various chemical changes that improve the quality of the cork. The curing process also changes the cork planks, causing them to flatten out as they lose around 20% of their original moisture.

The planks are then steamed in boilers to eliminate any contaminants and separate the outer layer of bark. The cork is finally placed in dark cellars and allowed to cure for a further 3 weeks under carefully regulated temperatures and humidity.

Is Cork Sustainable?

Cork is :

100% natural

Biodegradable

Renewable

And can be recycled

Cork harvesting neither cuts down or harms the cork tree itself, meaning it continues living and is incredibly eco-friendly. And, cork tree farming actually helps clean the air and undo the damage caused by greenhouse gases. Cork harvesting is a truly green process and should be fully supported.

Cork can also be recycled and re-used during the manufacturing process. As already mentioned, all of the material that is taken from the cork tree is used and there is virtually no waste. As well as the largest exporter, Portugal is actually the world’s 4th largest importer of cork, which is then processed, recycled and re-made into new cork products that are then subsequently exported to other countries.

Cork is a fully sustainable and environmentally friendly resource, thanks to the unique nature of its gathering. In fact, cork is one of the greenest alternatives out there and is 100% natural, renewable and recyclable.

References:

https://corksoluk.com/help-articles/where-does-cork-come-from/

https://www.howcork.com/pages/about-cork?srsltid=AfmBOopJ-OXgRPnmndqF5GaSq5EE7yaB9ujSpIKaxDQ39NLdaw3TjSkS

Factors affecting the Price of Promotional Products

Mon, 16 Feb 2026 12:13:02 GMT

A guide to the price of branded merchandise

This is an explanation of the factors that affect the price of promotional branded merchandise. Whilst every product will have a different price point based on the quality of that product and the materials from which it is constructed, each individual product will have a price which varies because of

1. Quantity ordered

2. The chosen decoration method

3. The logo and the number of colours

4. Shipping costs

You can watch the Video below or on YouTube

1. Quantity

Branded promotional goods are very sensitive to quantity. That's not just because of volume discounts, although there are discounts, it's because by definition, they're branded.

What that means is that whether you are printing, embroidering or laser engraving, there's a setup cost. This is the initial expense of translating the artwork ready for the decoration process

Set up costs vary widely. It could be £25, £50 or much more depending on the method of decoration. But if it was £50, for example, and the quantity was 50, then of course you've got to pay at least a pound a unit to cover the setup costs. A quantity of a hundred and that goes down to 50p per unit, etc, etc.. You get the idea. What it means is that branded promotional goods are very sensitive, to the quantity that you order. It makes small quantities particularly expensive.

2. Method of branding

Second is the nature of the branding. I mentioned embroidery and print. Depending upon the nature of the branding that you go for, that setup, cost will vary even for the same logo

Embroidery particularly is quite high on the set up costs. Pad printing being quite low. So, your choice of branding mechanism affects the price. Some items can only be branded by one method, but a T shirt has 4 or 5 possibilities (Screen, Embroidery, Transfer, DTG).

The number of branding positions also adds to the cost – this occurs on clothing when branded to front, sleeve and nape of neck for example

Not only are the set up costs different for each type of decoration costs the ‘run-on’ costs can vary as well.

Of course, each method of decoration has its advantages and disadvantages – not surprisingly the higher the costs the higher the quality of the finished logo.

3. The logo and number of colours

The nature of your logo will affect the costs. Some branding methods with low costs are well suited simple block colours and designs but cannot handle tones. Screen printing for example would work well for this logo:

But not this one with its shading and tones:

You can of course create tones and shading in the branding but that may affect the costs.

The one factor that does affect the cost is the number of colours for say screen or pad printing because it will add to the cost of set-up. So, if it's one colour, it's much cheaper than when you get to three or four colours.

And therefore, not only does the price go up, because of the additional set up, but also the sensitivity to quantity goes up.

4. Shipping

Final point, and this is the one to watch for, is shipping costs. Most promotional goods companies will quote the price but not the delivery charge. Now that's fair because of course they don't where it's going unless you state it in when you make your enquiry. Final destination can make it quite expensive and can be a large part of the total price, whether it's UK, Europe, Singapore… particularly if the item is heavy like a notebook.

So those are the factors to consider - quantity, the nature of your branding, the number of colours in your logo and the shipping costs.

What is a sustainable promotional product?

Thu, 12 Feb 2026 13:56:06 GMT

Is there a standard for sustainability within the promotional products industry?

In a discussion with a prospect about a particular branded merchandise item, we were recently asked – ‘is it sustainable?’ Whilst this seems a perfectly reasonable question to ask, the answer is less than straightforward. There is a dictionary definition of sustainable being:

'causing little or no damage to the environment and therefore able to continue for a long time'

https://dictionary.cambridge.org/dictionary/english/sustainable

However this general definition does not define which products are sustainable since this could refer to products which are:

· Reusable (replacing single use items)

· Recycled

· Biodegradable

· Able to be recycled

· Carbon neutral

For the marketer wanting to be eco-friendly and or meet corporate sustainability goals which of these definitions would be appropriate? – the answer is not clear. The promotional products industry does not have a set of standards – for example if a t-shirt contains 70% recycled polyester, does that meet the ‘sustainable’ requirement? And a product that is fully biodegradable but is made in China and transported across the globe?

Given the lack of definition, Pavilion Earth has taken the view that we need to provide as much information as possible. Transparency and disclosure is the only antidote to greenwash.

There are standards, however, which can help in the decision making process, although not applicable to all areas of the industry they do provide measureable and auditable information. Listed below are the sorts of things we are looking for from our suppliers:

1. The Programme for the Endorsement of Forest Certification PEFC

The Programme for the Endorsement of Forest Certification ( PEFC ) is an international, non-profit, non-governmental organization which promotes sustainable forest management through independent third party certification. It is considered the certification system of choice for small forest owners.

Its 35 worldwide independent national forest certification systems represent more than 300 million hectares (741.3 million acres) of certified forests, making it the largest forest certification system in the world, covering about two-thirds of the globally certified forest area. https://www.pefc.org/

2. The Forest Stewardship Council ( FSC ).

The Forest Stewardship Council ( FSC ) is an international non profit, multistakeholder organization established in 1993 that promotes responsible management of the world's forests. Using the FSC logo signifies that the product comes from responsible sources—environmentally appropriate, socially beneficial and economically viable https://fsc.org/en

Both the PEFC and the FSC have Chain of Custody certifications. Chain of custody certification tracks forest-based products from sustainable sources to the final product. It demonstrates that each step of the supply chain is closely monitored through independent auditing to ensure that unsustainable sources are excluded.

So look for the FSC and PEFC logo on all wood products and paper products. This would include things like pencils and notebooks. It may also include some clothing! The reason is that viscose fibre is created from wood pulp and the PEFC logo is starting to appear on viscose clothing.

3. Oeko-Tex Standard 100

The Oeko-Tex Standard 100 is a globally uniform testing and certification system for textile raw materials, intermediate and end products at all stages of production.

The certification covers multiple human-ecological attributes, including harmful substances which are prohibited or regulated by law, chemicals which are known to be harmful to health, but are not officially forbidden, and parameters which are included as a precautionary measure to safeguard health. - https://www.oeko-tex.com/en/

Textile products may be certified according to Oeko-Tex Standard 100 only if all components meet the required criteria without exception.

4. Global Organic Textile Standard

The Global Organic Textile Standard (GOTS) was developed with the aim to unify the various existing standards and draft standards in the field of eco textile processing and to define world-wide recognised requirements that ensure organic status of textiles, from harvesting of the raw materials, through environmentally and socially responsible manufacturing up to labelling in order to provide a credible assurance to the end consumer. Processors and manufacturers shall be enabled to supply their organic fabrics and garments with one certification accepted in all mayor selling markets. https://global-standard.org/

5. Compostability Mark of European Bioplastics

Enables compostable products to be identified by a unique mark and channelled for recovery of their constituent materials in specially developed processes.

The Compostability Mark thus conveys product information to waste-disposal plant operators and product image to consumers.

6. Fairtrade

Fairtrade is an ethical trade system that puts people first. Fairtrade offers farmers and workers in developing countries a better deal, and the opportunity to improve their lives and invest in their future. Fairtrade gives consumers the opportunity to help reduce poverty and instigate change through everyday shopping.

When a product carries the FAIRTRADE Certification Mark, it means the producers and traders have met Fairtrade Standards. Fairtrade Standards include social, environmental and economic criteria, as well progress requirements and terms of trade. The Standards are designed to support the sustainable development of small-scale producers and agricultural workers in the poorest countries in the world.

Fairtrade International is an association of 25 organizations around the world, including national initiatives that promote and license the FAIRTRADE Mark and producer networks that represent producers at the highest level of decision-making in the international Fairtrade system. https://www.fairtrade.net/

7. Carbon Reduction Label

The Carbon Reduction Label is a public commitment that the carbon footprint of a product or service has been measured and certified and the owner of the product or service has committed to reduce that footprint over the following two years. The footprint that has been calculated will have been rigorously measured and be comparable based on the PAS2050 standard and Footprint Expert™. This will have been a full life cycle assessment including production, use and disposal. The certification must be undertaken again after two years and prove that real reductions have been made. https://www.carbontrust.com/

CONCLUSION: The above standards are not exhaustive but provide a range of recognised standards that can be used in the promotional merchandise industry to see if the product claims can be verified. Given the range of products and the materials used in our industry, there is no industry standard although hopefully the industry bodies in the US and UK will work toward something.

What is the best eco promotional bottle?

Mon, 02 Feb 2026 10:15:27 GMT

Top 5 Eco Promotional Bottles

The best eco bottle is the Ocean Bottle made using ocean bound plastics - but others rank highly too. Namely

• Cove Recycled Stainless Steel Bottle

• Aspen Glass Bottle

• Glass and Bamboo Infuser

• Bio Plastic Sports bottle

How do you decide what is the BEST eco water bottle?

To rank eco products is always very difficult because there is no real standard measure for eco credentials, and one has to balance eco credentials with price. And most importantly the bottle must work as a promotional product. So, it must be retained and look great when branded. With Pavilion Earth’s years of selling eco products, we have come up with our ranking based on the popularity and success of various promotional water bottles.

One significant factor is that all reusable bottles whether made from eco materials or not can be considered eco-friendly. A reusable bottle in any format stops the use of single use plastic bottles and thus a ‘Refill NOT Landfill’ approach. The polythene and PET bottles used by the drinks industry are a significant problem , adding to ocean waste.

So which are the best promotional bottles from Pavilion’s experience:

1. The Ocean Bottle

https://www.pavilionearth.co.uk/drinkware/the-ocean-bottle

This bottle has now become a significant retail brand and has a great back story – it is made from part recycled plastic and stainless steel. Each bottle funds the collection of 11.4kg of ocean bound plastic, equivalent to 1000 plastic bottles. Plastic Bank ensures that the plastic waste is collected by locals living in coastal communities, mostly in Asia. The bottle has won a number of design awards and as well as looking great, is a true vacuum container keeping drinks cold (or hot)

2. Cove Recycled Stainless Steel bottle

https://www.pavilionearth.co.uk/drinkware/rcs-recycled-stainless-steel-vacuum-bottle

Vacuum insulated RCS certified recycled stainless steel bottle with an iconic design. Featuring a base that fits in most cup holders, this sleek looking water bottle is a perfect promotional item. Volume capacity is 500 ml. Presented in a recycled cardboard gift box. Keeps drinks hot for 12 hours and cold for 24 hours. Recycled stainless steel, Recycled PP Plastic. Available in a range of colours although the black seems the most common.

3. Aspen Glass Bottle

https://www.pavilionearth.co.uk/drinkware/top-flask-790ml

The Aspen looks like other stainless steel bottles but actually made from glass. A glass drinking bottle with stainless steel lid, with a capacity of 650 ml. Available in a number of colours including a clear version, being glass it can be recycled with any other glass recycling. This is a really cost effective water bottle

4. Glass and Bamboo Infuser

https://www.pavilionearth.co.uk/drinkware/glass-and-bamboo-diffuser

Top is made from biodegradable bamboo wood. Bottle is a dual layer recyclable glass that can go into standard household recycling. This has become one of the most popular products we do. It has a combination of quality product and price point which is attractive. Also, because of the infuser element it strikes a chord with a health conscious public. It is both an office product and for use in the home and the gym.

5 . Bio Plastic Sports Bottles

https://www.pavilionearth.co.uk/drinkware/eco-friendly-promotional-sports-bottles

Bio Plastics are starch based materials which will biodegrade in 3- 5 years Bio plastics can be produced either by using natural polymers made from wheat straw, sugar cane or other agricultural waste products. These bottles are very cost effective and provide the gym user with an eco friendly alternative to the traditional polythene bottle. They come in various sizes and colours.

Best Environmentally Friendly Printing Techniques for Eco T shirts

Fri, 26 Dec 2025 10:00:46 GMT

Comparing Screen Printing, Direct-to-Garment (DTG), and Transfer Printing:

The best environmentally friendly printing technique is DTG,using water-based inks and reducing waste by printing on demand. Whilst transfer printing can be eco-friendly with the right materials.

Having chosen an eco-friendly T shirt (or hoodie) – the next decision is decoration. Whilst we touched on this in a previous blog (https://www.pavilionearth.co.uk/which-decoration-method-for-promotional-products-is-best-for-the-environment) it is clear that a couple of the printing methods need a degree more explanation. This is because as well as eco credentials you to consider the design and, of course, costs.

So, this article explores the pros, cons, quality, cost, and durability of three major printing techniques: DTG, screen printing, and transfer printing.

Key Takeaways

Choose DTG for small orders and intricate designs, perfect for photorealistic custom prints.
Choose screen printing for bulk orders, as it excels in cost-effectiveness and durability.
Choose transfer printing for versatility, allowing full-color designs on a wide range of materials with minimal setup.
Quality and durability vary: screen printing is the most durable, DTG is great for detailed images, and transfer printing balances ease and longevity.
Environmental impact: DTG is the most sustainable, while transfer printing can be eco-friendly with the right materials.
Cost considerations: Screen printing is best for large orders, DTG is cost-effective for small runs, and transfer printing offers a middle-ground solution.

________________________________________

What is Screen Printing?

Screen printing is a popular method that uses a mesh stencil to transfer ink onto fabric, creating vibrant and durable designs. Also known as silk screening, it requires creating a stencil for each color and pushing ink through the screen onto the garment.

Pros:

✔ Produces vibrant colours on light and dark fabrics.

✔ Extremely durable, lasting through many washes.

✔ Cost-effective for bulk orders.

✔ Suitable for high-intensity garments like sports uniforms.

Cons:

✖ Setup is labour-intensive and expensive for small orders.

✖ Each colour requires a new screen, increasing production time.

✖ Uses a lot of water and chemicals, making it less eco-friendly.

________________________________________

What is Direct-to-Garment (DTG) Printing?

DTG printing uses a specialized inkjet printer to spray ink directly onto fabric, allowing it to soak in. This method works best on natural fibres like cotton and is ideal for complex, multicolour designs.

Pros:

✔ Great for detailed and photorealistic images.

✔ No minimum order quantity—ideal for POD and small runs.

✔ Uses water-based inks, making it more eco-friendly.

✔ No screen setup, making it fast for single-item orders.

Cons:

✖ Less durable than screen printing; withstands about 50 washes.

✖ Works best on light-coloured, natural fabrics.

✖ Slower production time compared to screen printing.

________________________________________

What is Transfer Printing?

Transfer printing involves printing a design onto a special transfer paper or vinyl and then heat-pressing it onto the fabric. This method allows full-colour designs on various materials, including polyester and blends.

Pros:

✔ Works on a wide range of fabrics, including synthetic materials.

✔ No need for screens, making setup easy and cost-effective.

✔ Can print complex, full-color designs with minimal effort.

✔ Suitable for small batches and on-demand printing.

Cons:

✖ Not as durable as screen printing; designs may crack or fade over time.

✖ Can have a ‘plasticky’ feel, depending on the transfer material used.

✖ Some types of transfer printing require additional processing steps.

________________________________________

Quality Considerations

Print quality is crucial for customer satisfaction.

• Screen printing produces the most vibrant and durable prints, ideal for bulk apparel.

• DTG printing excels in detail and colour precision but works best on natural fabrics.

• Transfer printing allows full-colour designs on various fabrics but can have a different texture.

________________________________________

Durability

• Screen printing is the most durable, often lasting as long as the garment itself.

• DTG prints last for around 50 washes with proper care.

• Transfer prints vary in longevity, with high-quality transfers lasting for years, but cheaper versions may fade or crack sooner.

________________________________________

Environmental Impact

Sustainability is increasingly important in the apparel industry.

• DTG printing is the most eco-friendly, using water-based inks and reducing waste by printing on demand.

• Screen printing often involves plastic-based inks and significant water usage.

• Transfer printing can be sustainable if using eco-friendly transfer materials.

________________________________________

Production Time

• Screen printing takes longer to set up but is the fastest for bulk orders.

• DTG printing is slower but perfect for small orders.

• Transfer printing has a moderate speed, as designs need to be printed and heat-pressed.

________________________________________

Cost Considerations

Choosing the most cost-effective method depends on order size.

• Screen printing is best for bulk orders due to its high setup costs.

• DTG printing is the most affordable for small batches.

• Transfer printing falls in between, offering low setup costs but variable durability.

________________________________________

FAQs: Screen Printing, DTG, and Transfer Printing

Which is better: DTG, screen printing, or transfer printing?

It depends on your needs. DTG is best for small, detailed prints, screen printing is ideal for bulk durable prints, and transfer printing offers flexibility across materials.

What lasts longer, screen printing, DTG, or transfer printing?

Screen printing lasts the longest, followed by high-quality transfer prints, with DTG being the least durable.

Which is the most eco-friendly printing method?

DTG printing is the most sustainable, as it uses water-based inks and minimizes waste.

What is the best eco promotional notebook?

Mon, 22 Dec 2025 10:13:33 GMT

Most successful eco notebook giveaway

The best eco notebook is the Kraft Paper Notebook - but others rank highly too. Namely:

Apple Peel Notebooks
Sugar Cane Notebooks
Recycled leather
Stone Paper from Karst

How do you decide what is the BEST eco notebook?

To rank eco products is always very difficult because there is no real standard measure for eco credentials, and one has to balance eco credentials with price. And most importantly the notebook must work as a promotional product. So, it must be retained and look great when branded. With Pavilion Earth’s years of selling products, we have come up with our ranking based on the popularity and success of various promotional eco notebooks.

One significant issue for a notebook is should the inner pages be recycled or be from FSC sustainable sources. The argument is complex one and a subject for another blog but lots information about the argument can be found here:

https://twosides.info/

Appearances matter

Does it look eco? Do you want the receiver to instantly perceive that the product is eco and that you share their eco concerns? Some eco products are very high quality and it is not obvious they are made from recycled materials. Is that good or bad? – there is no right answer to this.

So what are the best eco notebooks – in order:

1. Promotional Kraft Paper Notebooks

https://www.pavilionearth.co.uk/eco-desk-promo-products/recycled-card-notebook

Cover is made from recycled Kraft paper with inner pages from recycled paper with 100 sheets of 70gsm. Not only made from recycled paper but the book itself can be recycled. A note book which is highly cost effective, but they have a natural eco feel. They convey the eco credentials without having to label as eco.

2. Apple Peel Notebook

https://www.pavilionearth.co.uk/eco-desk-promo-products/apple-peel-notebooks

Really luxury feel notebook which can compete with the Moleskine for quality. The cover is made from Apple Peel starch which makes it fully biodegradable unlike the PU cover of a Moleskine or similar. The inner sheets are from FSC sustainable paper and the factory where they are produced uses 100% renewable energy.

3. Sugar Cane Notebook

https://www.pavilionearth.co.uk/eco-desk-promo-products/sugar-cane-notebook

This book has no paper at all – it is made from sugarcane bagasse . Bagasse is waste from sugar production and is used to make sugarcane paper. Naturally biodegradable. Better still is that the spine material, ribbon, elastic and pen loop is made from RPET (recycled polyester). 80pp notebook (160 internal sheets) which are equivalent to 80gsm.

4. Recycled Leather Notebook

https://www.pavilionearth.co.uk/eco-desk-promo-products/recycled-leather-notebooks

Top quality notebook of the highest order – the outer is made from leather which is recycled leather waste, bonded with water pressure to form a soft embossed ELeather material. 96 sheets of 80gsm ivory lined recycled paper.

5. Stone Paper Notebook

https://www.pavilionearth.co.uk/eco-desk-promo-products/stone-paper-notebooks

144 waterproof, tear-resistant lined pages. The Karst Stone notebook is made from a process which essentially re-constituted chalk as a fine paper – the surprise is how smooth the ‘paper’ is – particular suited to a fountain pen. No deforestation and a high quality notebook.

Watch the video of wood free stationery https://youtu.be/S0iN6TGg4gI

Statistics on the Eco Promotional Product Market 2025

Tue, 09 Sep 2025 13:22:50 GMT

Industry facts and statistics about eco friendly promotional products

Looking at the UK total market for promotional products we see the total size is some £1.2 billion in 2025 – with some 2,993 distributors. The industry is highly fragmented with only 8 distributors having a turnover of in excess of £10 million and 1,891 having a turnover of less than £250k. This fragmentation makes it difficult to see what is happening at the detailed level and information of the proportion of ‘eco’ products difficult to ascertain. Indeed, the definition of what constitutes an eco-product is subject to debate.

Images magazine ( https://www.images-magazine.com/record-sales-uk-promotional-product-sector/ ) puts the growth of promotional products in the UK at 4.2% year on year – so a bright spot in the economic turmoil of the UK.

Eco –Friendly promotional products

There are no published figures for the UK which identify the sales of eco-friendly products. In the USA, an NPD Group study published in The Business Desk stated the US market for eco was $2.9 billion out of total US market of $20.4 billion or 14.2%; and growing at a whopping 14.5% per annum. Given that Europe is considered more eco-conscious than the US a 14.2 % market share for the UK would seem highly conservative.

Industry sourcing body Sourcing City report that the top search for some time now has been ‘Eco- friendly promotional products’ and market research company Zipdo provide the following attitude statistics:

https://zipdo.co/sustainability-in-the-promotional-products-industry-statistics/

· 55% of promotional products suppliers now offer eco-friendly options

· 42% of promotional product buyers prioritise sustainability when selecting products

· 60% of buyers are willing to pay more for sustainable promotional items ( see our blog post on this – you may be surprised at the ‘premium’ on eco friendly product)

· 70% of promotional products companies have sustainable product lines

· 85% of millennials prefer eco-friendly promotional products

· 48% of promotional product companies invest in recycled materials

· 52% of consumers look for environmentally friendly labels on promotional items

· The global eco-friendly promotional products market is projected to reach $12 billion by 2025

Conclusion is that eco is not only growing fast but is positioned ready to become the norm within the industry. Buyers and suppliers who ignore the strategic implications of this do themselves no favours.

Sources as stated plus Sourcing City

What is the price of an ECO promotional product

Tue, 26 Aug 2025 08:09:57 GMT

We surveyed the common branded merchandise and found that eco was not priced higher then conventional merchandise

T he Changing Cost of Eco-Friendly Products: Is There Still a Premium?

SUMMARY

• Eco-friendly promotional products used to be 25-30% more expensive

• In recent years the volume of eco friendly products has grown substantially

• So, the price differences have eroded

• Eco and non-eco are now comparable in price – the product features and embellishments are more important to the price, than the eco status

In recent years, the market for eco-friendly promotional products has undergone significant changes. Hi, I'm David from Pavilion, and I'm here to explore just how much the pricing paradigm has shifted for products branded as "eco" compared to their standard counterparts. If you'd asked me this question five years ago, I would have estimated a premium of 20-30% for eco products. However, the last half-decade has brought some surprising developments.

Eco Products Go Mainstream

Eco products have become increasingly mainstream, leading to higher volumes and reduced manufacturing costs. To understand how this has affected pricing, I conducted a survey comparing various popular products.

Comparative Survey of Eco Versus Standard Products

**Notebooks**: I started with notebooks, considering a batch of 100 with a one-color print. Comparing a standard hard-backed notebook made from PU (polyurethane) to a recycled PU version revealed minimal price differences—around 5%. While eco options like recycled leather or apple peel versions are pricier (£12-14 each), they compare more to luxury brands like Moleskine.

**Pens**: Two metal pens, including one made from recycled aluminium, were nearly identical in design. Here, the recycled option turned out slightly cheaper, demonstrating an unexpected price point advantage for eco materials.

**Tote Bags**: In the realm of tote bags, I found two options with identical dimensions and capacities. Surprisingly, the recycled cotton version was cheaper than the one made from natural fibres, once again showcasing the savings possible with eco-friendly materials.

**Bottles**: Exploring dual-wall bottles designed to keep drinks cold, I found two stainless steel versions. Despite differences in finish—the recycled steel being matte as opposed to glossy—the eco-friendly variant was cheaper. This price difference did not appear to correlate with the surface finish.

**T-Shirts**: T-shirts presented a more complex comparison due to manufacturing variables such as stitching and material quality. I examined one brand, Roly, and compared their 100% cotton t-shirts (£4.72) with a polyester-cotton blend (£5.70) and a recycled polyester version (£5.62). Despite the recycled polyester being slightly lighter, it remained price-competitive. Opting for 100% organic cotton brought a 20-25% price increase. Yet, when considering embroidery—a more costly decoration method—the organic cotton was actually less expensive overall.

My conclusion is clear: the narrative of paying a premium for eco products no longer holds universally. Current price differences arise more from product features and embellishments than the eco status of the materials. This shift contradicts the advice I've offered over the years. It’s time to embrace the evolving market where eco products offer competitive pricing without the perceived premium.

Join the Conversation

If you're a competitor or supplier, I'd love to hear your thoughts and findings. Feel free to reach out to me directly via email at davidplatt@paviliongroup.co.uk. Your insights would be invaluable. Thank you for engaging in this important discussion on the evolution of eco-friendly products.

Ultimate Guide to finding an Eco Promotional Product

Sun, 27 Jul 2025 09:09:55 GMT

How to avoid endless searching of websites

Searching for a branded gift or promotional product?

Finding it hard to discover something new, something different?

This post will give you a different way of finding what you are looking for by explaining how the industry works and why endless browsing may not be the right approach - or you can watch the video here

1. Understanding how the promotional products industry works

a. Promotional Products Distributors

The web sites you see on Google are numerous – indeed there are 2,873 distributors in the UK, each selling branded merchandise and each with a website. The web sites vary from the aesthetically pleasing to the overcrowded. BUT you will see the same products on many different web sites – why?

b. Promotional Products Manufacturers

The number of actual manufacturers is relatively small – a few hundred – each making a single product line, whether that be bags, notebooks, pens or clothing. But the vast majority of the manufacturers will only sell to the Trade – you will find it difficult to access them without the distributor.

c. Merchandise Wholesalers

In addition to the manufacturers, there an even smaller number of ‘wholesalers’. These Trade only suppliers will stock a huge range of products from many different sources and brand the product with your logo. They may also allow electronic feeds of their products to the distributor websites.

d. Images of products

So, as you search the myriad of websites presented by Google, you are looking at distributors with potentially the same product lines. ‘But they appear different’ – I hear you say. Yes, that is because each distributor, ourselves included, chooses what we believe to be the best promotional products for a particular price and quality, and the best images. Three problems

We may have chosen the wrong products
We may have chosen the wrong image
The products constantly change so it is really tough to keep the website updated

But, remember all the distributors buy from the same sources and virtually all could supply ANY of the products you see…..

2. I don’t know what I am looking for but will know it when I see it!

This is true for 95% plus of everyone searching.

You do however have some basic parameters:

Rough cost per item
Estimate of the quantity
An understanding of who it’s for
An understanding of your brand
How the product will be used
TIMING

This last one is the ‘real kicker’ – you may find what you want but not be able to get it in time – in our experience this happens so often.

3. Alternative approach – a guide

So, what is the alternative approach? Have the distributor do the work for you – for FREE

We spend every day looking at products, attending industry exhibitions and meeting with manufacturers and wholesalers. We know what is available and when.

We can help you clarify a brief and then present you with ideas.

We can even quote on a product you have seen elsewhere.

See us as your guide.

OUR PROMISE – no pushy sales people – happy to chat by email or WhatsApp if you prefer.

The Top 5 Branded Merchandise items this Summer 2025

Tue, 24 Jun 2025 12:46:53 GMT

The hottest products this Summer

The Top 5 Branded Merchandise items this Summer, compiled - NOT by AI - but the Pavilion team in conjunction with industry body Sourcing City.

ALL PRICES INCLUDE ORIGINATION AND DELIVERY

1. The Cambridge Mug
Standard iconic mug and favourite. Multiple Colours and print methods
ECO score 6/10 – whilst Earthenware is essentially clay, the high energy costs of firing is the downside. Not a product you immediately associate with eco- friendly but given the longevity of the product and the lack of long term effect on the environment – worth considering
£3.30 each (for 100 with single colour print)

2. Reversible Bucket Hat.
One for the Summer – two designs, one hat.
ECO score 6-9/10 – the reversible hat is available in polyester. But single side print hats are also available in recycled polyester and recycled canvas. We are searching for the product which is both.
£2.75 each (based on a 1,000)

3. Eco Friendly Plantable Seeds Sprout Pencil.
Can be used as a pencil and then planted with its water-soluble seed capsule
ECO score 9/10 – great eco product. Seed products are so popular at the moment. Unlike recycled plastic pens or notebooks which are not immediately obvious in their eco credentials - seeds really hit the mark
£6.34 each (based on 100 with engraving to pencil and full colour sleeve)

4. Fidget Spinner.
The fidget spinner is back in fashion
ECO Score – 2/10 ABS plastic not great for the environment, we are trying to find an eco version.
£3.46 each (based on 100 single colour print)

5. Mood Double Walled Coffee Cup Tumbler - 330ml.
Keeps hot drinks piping hot for 4 hours and your cold drinks ice-cool for 8 hours.
ECO Score – 4/10 – made from virgin stainless steel but it does encourage refill rather than land fill. Drinks containers are perennial best sellers in Winter and Summer.
£9.20 each (based on 100 laser engraved)

Top 5 Certifications to Look for in Eco-Friendly Promotional Merchandise

Mon, 21 Apr 2025 09:10:25 GMT

How to tell if your promotional products are eco-friendly

How can you tell which items genuinely meet environmental and ethical standards? How do you know your promotional merchandise is eco? One of the best ways is by looking for trusted third-party certifications.

These certifications offer transparency, set rigorous criteria, and help ensure that your branded merchandise aligns with your sustainability values. Here's a quick guide to five of the most respected certifications to look out for when choosing eco-conscious products.

1. FSC – Forest Stewardship Council

What it means:

The FSC certification ensures that wood, paper, and other forest-based materials come from responsibly managed forests that provide environmental, social, and economic benefits.

Why it matters:

If you're sourcing promotional items made from wood or paper—like notebooks, packaging, or wooden gifts—FSC certification guarantees that the materials are sustainably harvested.

Look for:

Products marked with the FSC logo; and check the certificate number on the FSC Certificate Search.

Visit FSC official site

2. GOTS – Global Organic Textile Standard

What it means:

GOTS is a globally recognized certification for organic textiles. It ensures that fabrics like cotton are grown without harmful chemicals and processed in socially and environmentally responsible ways.

Why it matters:

Many promotional products, like tote bags, T-shirts, and towels, are textile-based. GOTS certification means these items are organic, safe, and ethically produced from farm to finish.

Look for:

A GOTS-certified label and supplier. You can verify through the GOTS Public Database.

Visit GOTS official site

What it means:

Fairtrade certification supports better prices, decent working conditions, and fair terms of trade for farmers and workers in developing countries.

Why it matters:

Products like cotton bags, chocolate bars, or coffee mugs with Fairtrade-certified contents ensure ethical treatment of producers and sustainable farming practices.

Look for:

The blue and green Fairtrade logo on packaging or labels.

Visit Fairtrade Foundation (UK)

4. OEKO-TEX® STANDARD 100

What it means:

This certification verifies that textiles are tested for harmful substances and are safe for human use.

Why it matters:

Even "natural" fabrics can be treated with dyes or chemicals. OEKO-TEX® ensures that every component of the product—from threads to prints—is free from harmful levels of over 100 substances.

Look for:

The STANDARD 100 label and certification number for verification via the OEKO-TEX® Label Check.

Visit OEKO-TEX® official site

5. Cradle to Cradle Certified®

What it means:

Cradle to Cradle certification assesses products for environmental and social performance across five categories: material health, circularity, clean air & climate protection, water & soil stewardship, and social fairness.

Why it matters:

This is especially valuable for innovative and multi-material products. It focuses on the entire lifecycle, not just sourcing or disposal.

Look for:

The Cradle to Cradle Certified® mark and specific level (Bronze, Silver, Gold, or Platinum).

Visit Cradle to Cradle Products Innovation Institute

Why Certifications Matter for Your Brand

Choosing certified eco-friendly promotional products isn’t just about ticking a box—it shows your customers, staff, and stakeholders that you care about ethical sourcing, sustainable production, and long-term environmental impact. These certifications offer peace of mind and add real value to your brand story.

At Pavilion Earth, we’re proud to work with suppliers who prioritise sustainability and transparency. Want help finding the right certified products for your campaign? Get in touch with us — we’d love to help.

Raster versus Vector - advice for the decoration of branded promotional merchandise

Wed, 05 Feb 2025 13:34:34 GMT

Printing Eco Friendly Promotional Products

Understanding Vector Files vs Raster Files for Eco Promotional Products

When it comes to branding on eco promotional products, understanding the different file types is crucial. Whether you’re creating logos for reusable water bottles or designing training manuals, the choice between vector and raster files significantly impacts the quality, scalability, and versatility of your designs. In this blog, we’ll explore the characteristics of these two file types, their applications, and why choosing the right format matters for both print and digital media.

---

What Are Vector Files?

Vector files are a digital image format based on mathematical formulas that define shapes, lines, and colours. Unlike raster files, which are made up of pixels, vector files use points and paths, allowing them to remain resolution-independent and infinitely scalable. Common vector file formats include **.SVG** (Scalable Vector Graphics), **.AI** (Adobe Illustrator), and **.EPS** (Encapsulated PostScript).

Advantages of Vector Files

1. Scalability:

Vector files can be scaled up or down without any loss in quality. Whether you’re designing a logo for a promotional pen or a large conference banner, vector graphics remain crisp and clear. This scalability makes them ideal for **printing on eco promotional products**, signage, and manuals.

2. Editability:

Vector files are highly editable. Designers can easily adjust individual elements like shapes, colours, and sizes without compromising image quality. This flexibility is particularly useful for **custom branding**, where logos or designs need modifications for various products.

3. Small File Sizes:

Vector files are typically smaller than raster files because they store mathematical data rather than individual pixels. This makes them faster to load, ideal for web use, and easier to share across platforms.

Applications of Vector Files

Vector files are perfect for projects that require sharp, scalable designs. Their primary uses include:

- **Eco promotional products**: Logos for reusable bottles, tote bags, and stationery.

- **Print materials**: Brochures, business cards, and training manuals.

- **Signage**: Pop-up banners and large-scale graphics.

- **Web graphics**: Icons, infographics, and logos for websites.

---

What Are Raster Files?

Raster files, also called bitmap images, consist of individual pixels that make up the image. These files are resolution-dependent, meaning their quality is determined by the **pixels per inch (PPI)** or **dots per inch (DPI)**. Common raster file formats include **JPEG**, **PNG**, and **TIFF**.

Advantages of Raster Files

1. Photorealistic Detail:

Raster files excel at capturing detailed and complex images, such as photographs or digital paintings. This makes them ideal for **photographic designs** used in digital or print materials.

2. Image Effects:

Raster files support various effects, such as shading, filters, and blurring. These capabilities allow designers to enhance photos or create artistic visuals for **social media posts, eBooks**, or website banners.

Applications of Raster Files

Raster files are better suited for detailed, photorealistic designs. Their primary uses include:

- **eBooks and digital materials**: Low-resolution images for screens.

- **Web graphics**: Social media posts and website banners.

- **Photography**: Printing high-resolution photos for promotional use.

- **Complex artwork**: Digital illustrations or detailed graphics.

---

Vector vs Raster Files: Key Differences

1. Scalability

- **Vector Files:** Infinitely scalable without loss of quality, ideal for logos and large-format printing.

- **Raster Files:** Lose quality and become pixelated when enlarged.

2. Editability

- **Vector Files:** Easy to edit individual elements (shapes, colours, etc.), making them versatile for product branding.

- **Raster Files:** Difficult to edit without compromising quality.

3. Resolution Dependence

- **Vector Files:** Resolution-independent; sharp at any size.

- **Raster Files:** Resolution-dependent; quality depends on the original PPI or DPI.

4. File Size

- **Vector Files:** Smaller file sizes, suitable for web use and quick loading.

- **Raster Files:** Larger file sizes due to pixel data.

---

Why File Choice Matters for Eco Promotional Products

When creating branded materials for eco promotional products, the right file type ensures your designs are visually appealing and consistent across all platforms. Here’s why:

- **For Print:** Vector files are essential. Logos and graphics need to be sharp and scalable for different product sizes, from mugs to banners. Vector files also work best for high-resolution branding on training manuals or reusable promotional items.

- **For Digital:** Raster files are better suited for low-resolution displays, such as eBooks, social media posts, and websites. However, remember that even digital logos and icons can benefit from vector files for faster loading and a crisper appearance.

---

Partnering with Pavilion Earth for Your Eco Promotional Needs

At Pavilion Earth, we understand the importance of getting your branding right, whether it’s for a biodegradable tote bag, a stainless steel water bottle, or digital training materials. Choosing the right file format is just one step in ensuring your promotional products reflect your values and your brand’s quality.

Our team can guide you through the process of selecting and preparing the correct file types for your eco promotional products. Need help deciding between vector and raster files? Let us assist you in optimising your designs for maximum impact.

Contact Pavilion Earth today to discuss your promotional product needs and branding goals. Together, we’ll make sure your materials stand out while staying eco-conscious.

Recycled Aluminium for eco promotional products

Thu, 02 Jan 2025 14:13:01 GMT

Benefits of recycled aluminium for eco promotional merchandise

Aluminium is a versatile metal that surrounds us in everyday life—think cans, foil, car parts, and even airplanes. Its lightweight strength, corrosion resistance, and sleek appearance make it an ideal material for countless applications, including eco-conscious promotional products like:

Aluminium water bottles
Pens
USB drives and power banks
Cabling
Mini speaker casings

Not only is aluminium perfect for branding through engraving or printing, but it also boasts a key sustainability advantage: it can be recycled 100% without losing quality.

________________________________________

Why Choose Recycled Aluminium?

Energy Efficiency

Recycling aluminium requires up to 95% less energy compared to producing new aluminium from raw materials. This drastic reduction in energy use translates into significantly lower greenhouse gas emissions. Amazingly, around 75% of all aluminium ever produced is still in use today, making it one of the most sustainable materials available.

Environmental Benefits

The use of recycled aluminium reduces the need for mining and refining bauxite, which can disrupt ecosystems and generate large carbon footprints. Additionally, it minimises reliance on landfills, conserving space and reducing pollution. Recycling processes also generate fewer emissions compared to primary aluminium production, especially when renewable energy sources like hydroelectricity power the process.

Circular Economy Impact

Aluminium is a cornerstone of the circular economy due to its infinite recyclability. In industrial markets like construction and automotive, recycling rates for aluminium reach as high as 90%. The recycling process ensures that valuable resources remain in use, aligning with global efforts to reduce waste and combat climate change.

________________________________________

Recycled Aluminium in Promotional Products

By incorporating recycled aluminium into promotional items, businesses can align their branding with sustainability goals. Products like water bottles, pens, and power banks not only showcase your logo but also reflect your commitment to environmental responsibility. These items are durable, reusable, and stylish, offering a tangible way to reduce waste while promoting your brand.

________________________________________

Economic Advantages of Aluminium Recycling

Aluminium recycling is more than an environmental solution—it’s an economic driver. In the United States, for example, aluminium recycling supports over 100,000 jobs, generates $1.6 billion in material sales, and saves enough energy annually to power 1.5 million homes. Globally, countries embracing the circular economy model, like Germany and the Netherlands, are reaping similar benefits through efficient recycling systems.

________________________________________

Aluminium and Climate Change Mitigation

Despite accounting for 2% of global greenhouse gas emissions, the aluminium industry is making strides to reduce its environmental impact. Innovations in low-carbon production methods and reliance on renewable energy sources are helping decarbonise aluminium production. For example:

• Canada uses hydroelectric power for approximately 90% of its aluminium production, making it one of the most sustainable producers.

• China, with its reliance on coal-generated electricity, has begun transitioning to cleaner energy sources to curb emissions.

With its role in electric vehicles, solar panels, and lightweight construction, aluminium is vital in reducing emissions and promoting a greener future.

________________________________________

The Path Forward: Recycled Aluminium for a Sustainable Future

Recycled aluminium offers undeniable benefits—lower energy consumption, reduced emissions, and a closed-loop lifecycle that supports both the environment and the economy. By choosing products made from recycled aluminium, businesses can make a meaningful impact on sustainability while showcasing their eco-conscious values.

At Pavilion Earth, we champion the use of recycled and sustainable materials in all our promotional products. Let’s work together to create a greener planet, one aluminium product at a time.

Discover our eco-friendly aluminium product range today.

Which Decoration Method for Promotional Products Is Best for the Environment?

Tue, 29 Oct 2024 09:56:32 GMT

Eco-friendly promotional goods and the decoration methods

When choosing eco-friendly promotional products, the materials we choose are only half the equation. How we brand and decorate these items can also make a significant environmental impact. Today, we’re exploring the most popular decoration methods—screen printing, pad printing, embossing, transfer printing and embroidery—to see which is best for the environment.

1 . Screen Printing

How It Works: Screen printing involves pressing ink through a mesh screen onto the product, one colour at a time.

Environmental Impact:

- Pros: Screen printing can be eco-friendly if water-based or plant-based inks are used, which avoid harsh chemicals. Water based screen printing is not common.

- Cons: Traditional screen printing uses plastisol inks containing PVC and phthalates, which can leach into the environment. Additionally, screens need to be cleaned, often with chemical solvents, generating wastewater.

Green Tips: Opt for companies that use eco-friendly inks and solvent-free cleaning methods. Look for certifications or statements about their environmental practices.

2. Pad Printing

How It Works: Pad printing transfers ink from an etched plate onto the product using a silicone pad, making it ideal for printing on curved or uneven surfaces.

Environmental Impact:

- Pros: Pad printing uses less ink than other methods, which can reduce waste.

- Cons: Traditional inks may still contain harmful solvents. Additionally, the etched plates are often single-use, leading to metal waste.

Green Tips: Some companies now offer solvent-free inks or use non-toxic alternatives. Reusable or recyclable plates can also make a difference.

3. Embossing and Debossing

How It Works: Embossing raises the design on the product surface, while debossing indents it, creating a tactile, ink-free design.

Environmental Impact:

- Pros: This method requires no ink, solvents, or other chemicals. Once a die is created, it can often be reused for multiple runs.

- Cons: Dies are often made from metal, which can be energy-intensive to produce, but their longevity can balance this impact.

Green Tips: Choosing embossing or debossing on eco-friendly materials can be one of the greenest options for a lasting, chemical-free design.

4. Embroidery

How It Works: Embroidery involves stitching thread into the fabric to create the design, providing durability and a high-quality appearance.

Environmental Impact:

- Pros: No chemicals or inks are used, and embroidery can last as long as the product itself, reducing waste over time.

- Cons: Synthetic threads, like polyester, are petroleum-based. However, natural thread options are available, although they may be more costly.

Green Tips: Opt for organic or recycled thread and ensure the embroidery process is powered by renewable energy if possible.

5. Transfer Printing

How It Works: Transfer printing uses heat to apply pre-printed designs from a special paper onto the product surface. It’s commonly used on fabrics but can also work on hard surfaces.

Environmental Impact:

- Pros: Transfer printing can achieve vibrant, multi-colour designs in a single application, reducing waste from multiple colour layers and screens.

- Cons: Traditional transfer printing often involves plastic-based films and adhesives that aren’t biodegradable. Heat pressing also consumes energy, and the materials used in transfer papers and films may not be recyclable.

Green Tips: Look for transfer processes that use biodegradable or recycled films, water-based inks, and energy-efficient equipment. Some companies are now offering eco-transfer methods that limit or eliminate plastic in the process.

Adding transfer printing to your selection provides versatility, especially for detailed designs, while still allowing for eco-friendly choices that minimize environmental impact.

So, Which Method is Best for the Environment?

For a low-impact branding option, embossing/debossing and embroidery come out on top due to their minimal use of chemicals and potential longevity. However, every method can be made greener by choosing eco-friendly materials, inks, and energy sources.

Making Environmentally Smart Choices

When selecting a decoration method, consider the product's lifespan, intended use, and materials. Small changes, like choosing water-based inks or sustainable threads, can have a big impact when multiplied across thousands of products.

By making informed decisions about decoration methods, you can elevate your brand and your commitment to the environment simultaneously.

SEAQUAL Plastic versus Ocean Bound Plastic

Thu, 03 Oct 2024 09:49:03 GMT

New material for Eco Promotional Products

SEAQUAL® Plastic is a type of recycled material made from marine litter, specifically plastic waste that has been collected from the ocean, rivers, beaches, and coastlines. The SEAQUAL INITIATIVE is a collaborative community effort that works with fishermen, NGOs, local communities, and volunteers to help clean up the oceans while simultaneously creating a sustainable solution for reusing the plastic waste.

The plastic waste collected through these clean-up efforts is sorted, and the usable plastics are then cleaned and transformed into SEAQUAL Yarn, SEAQUAL Polymer, or SEAQUAL Fibre, which can be used to create sustainable products. The process converts marine litter into a high-quality recycled raw material that can be used to manufacture a wide variety of products, such as clothing, accessories, home textiles, and even promotional products.

This is different to Ocean Bound Plastics because Ocean Bound Plastics can be up to 50Km in land whereas SEAQUAL is only shore line and the sea itself.

Key Points about SEAQUAL Plastic:

1. Ocean Clean-Up Effort: SEAQUAL plastic originates from marine plastic pollution, playing a direct role in ocean clean-up initiatives. It involves global collaboration to retrieve and recycle plastic waste from oceans, rivers, and beaches.

2. Sustainable Material: After the plastic is collected, it goes through a recycling process to produce SEAQUAL Yarn or Polymer, which can be used to make various sustainable products, including fabrics for apparel, furniture, or packaging.

3. Traceability: Products made from SEAQUAL Plastic can be traced back to the raw material source, ensuring transparency in the supply chain and affirming the material’s origins in ocean clean-up efforts.

4. Circular Economy: The initiative supports the circular economy by giving new life to plastic waste that would otherwise pollute the environment. By converting plastic into durable and reusable products, SEAQUAL reduces the need for virgin plastics, minimising the environmental footprint of manufacturing.

5. Certifications and Commitment: SEAQUAL INITIATIVE adheres to strict environmental and quality standards, ensuring that the products made from SEAQUAL Plastic are truly sustainable and environmentally friendly.

Impact of SEAQUAL Plastic:

- Environmental Impact: SEAQUAL plays an active role in removing plastic from oceans, contributing to the reduction of marine pollution and helping preserve marine ecosystems.

- Social Impact: It creates jobs for local communities involved in ocean clean-up and waste sorting processes, thereby providing economic benefits along with environmental ones.

- Consumer Consciousness: Brands and manufacturers that use SEAQUAL Plastic help raise awareness about ocean pollution and encourage more sustainable consumer choices.

Products Made from SEAQUAL Plastic:

We have yet to sea SEAQUAL making a big ‘splash’ in the promotional products market although towels and some clothing products are available. In principle we should expect to see a lot more in the near future.Things like:

- Apparel and Textiles: SEAQUAL Yarn is used t o create sustainable clothing, sportswear, and accessories.

- Home Textiles: Fabrics used in furniture, curtains, and other home textiles can also be made from SEAQUAL Yarn.

- Packaging and Accessories: SEAQUAL Polymer can be used to create eco-friendly packaging, bags, and other promotional materials.

Why SEAQUAL Plastic Matters:

SEAQUAL Plastic goes beyond simple recycling. It addresses one of the most pressing environmental challenges—plastic pollution in the ocean—and turns it into a resource for sustainable production. By supporting SEAQUAL products, companies and consumers can actively contribute to reducing ocean waste while promoting a more sustainable future.

In summary, SEAQUAL Plastic is an innovative solution that not only helps clean up the oceans but also supports sustainable production. It embodies a commitment to preserving the environment and championing responsible recycling practices across various industries.

What is Ocean Bound Plastic?

Mon, 16 Sep 2024 10:56:51 GMT

And how is it Changing the Production of Promotional Merchandise?

The world's oceans have long been a symbol of vast beauty and mystery, but unfortunately, they are also becoming repositories for an increasing amount of plastic waste. It's estimated that eight million tonnes of plastic end up in our oceans each year. Amongst this waste, "ocean-bound plastic" has emerged as a key concern. But what exactly is ocean-bound plastic, and how is it revolutionizing the production of promotional products? Let’s dive in.

What is Ocean-Bound Plastic?

Ocean-bound plastic refers to discarded plastic waste that is not yet in the ocean but is at high risk of ending up there. It’s typically found within 50 kilometres (about 30 miles) of coastlines and in regions where there is poor waste management infrastructure. This plastic could easily be washed into rivers, waterways, and ultimately, the ocean, where it contributes to marine pollution and the destruction of marine ecosystems.

The term was coined to identify the critical need to intercept plastic before it reaches the oceans. Much of this plastic comes from developing countries where waste collection systems are insufficient, and vast amounts of plastic debris is left to accumulate in the environment.

How Does Ocean-Bound Plastic Affect the Environment?

Ocean-bound plastic poses numerous environmental threats:

1. Harm to Marine Life: Fish, turtles, and seabirds often mistake plastic for food, ingesting it and suffering fatal consequences.

2. Pollution: As plastics degrade in the ocean, they release toxic chemicals and micro-plastics that can contaminate the water and enter the food chain.

3. Economic Impact: Tourism, fishing, and shipping industries all suffer the economic consequences of plastic pollution in the oceans.

A significant problem is the sheer length of time that the plastics will remain in the ocean causing problems for decades

While the environmental risks are clear, this is where the industry can take action, and ocean-bound plastic is now becoming a valuable resource for creating sustainable products, including promotional items and corporate gifts.

How Ocean-Bound Plastic is Transforming the Promotional Merchandise Industry

The global promotional products industry has long been associated with mass production and disposable items, often contributing to landfill waste and environmental harm. But a growing demand for eco-friendly promotional products is changing that. One of the most exciting innovations in this space is the use of ocean-bound plastic to produce swag that is not only functional but also environmentally responsible.

Here’s how ocean-bound plastic is making waves in the production of promotional products:

1. Closing the Loop with Recycled Materials

Companies are now able to recover ocean-bound plastic, recycle it, and use it as raw material to produce new products. From reusable water bottles and tote bags to pens and tech accessories, these recycled items reduce the demand for virgin plastics and help divert plastic waste from reaching the oceans.

When your company distributes branded products made from ocean-bound plastic, you not only promote your brand but also contribute to a global initiative aimed at cleaning up our oceans. It sends a powerful message to customers and employees about your company’s values and commitment to sustainability.

2. A New Standard for Eco-Friendly Marketing

For businesses looking to make a lasting impact, ocean-bound plastic swag can set you apart from competitors. Traditional promotional items, such as single-use plastic pens or non-recyclable tech gadgets, are being replaced with eco-conscious alternatives. Swag that uses ocean-bound plastic gives businesses a chance to align their brand with sustainability, a value that resonates strongly with today’s consumers.

In fact, a 2020 study found that 72% of consumers prefer to purchase products from companies that align with their values, and environmental responsibility is becoming a top priority for many. By investing in merchandise made from ocean-bound plastic, you meet this growing demand and improve your brand’s reputation.

3. Reducing Your Carbon Footprint

Every piece of ocean-bound plastic that is recycled reduces the carbon emissions required to produce virgin plastic. By choosing promotional products made from recycled materials, businesses can lower their carbon footprint and support the circular economy, where products are made to be reused and recycled, minimizing waste and energy consumption.

The shift towards using ocean-bound plastic also encourages responsible waste management practices, particularly in coastal areas where improper disposal often leads to plastic entering waterways.

4. A Story to Tell

Promotional items are more than just functional—they tell a story. When your company hands out a branded notebook or reusable water bottle made from ocean-bound plastic, you have the opportunity to share a meaningful narrative with your customers. These products become talking points, allowing your brand to be associated with efforts to protect the environment.

Customers are not just receiving an item—they are taking part in a larger movement to keep plastics out of the ocean. This connection adds value to the promotional item, making it something that recipients are more likely to hold onto and use, extending your brand's visibility.

Ocean-Bound Plastic Products on the Rise

Many companies are already embracing this trend. For example:

Bottles – the most famous product on the market (now heavily in retail and with its own TV advert) is the Ocean Bottle - winner of a number of design awards.

Pens, notebooks, and keychains made from recycled ocean-bound plastic are becoming popular giveaways at conferences and trade shows.

Eco-friendly tech accessories, like phone stands and charging cables, are now being manufactured using ocean-bound plastics. Our favourite is the Ocean Bound Octopus!

Reusable shopping bags made from ocean-bound plastic are an excellent alternative to single-use plastic bags, further promoting the reduction of plastic waste.

These products demonstrate how sustainability and style can go hand-in-hand, offering environmentally-conscious alternatives to traditional swag.

The Future of Promotional Products

As more consumers, employees, and stakeholders demand sustainable practices from the businesses they engage with, the use of ocean-bound plastic in promotional products is paving the way for a greener, more responsible future. Businesses can no longer afford to overlook their environmental impact, and promotional products provide an excellent opportunity to make a tangible difference.

By incorporating ocean-bound plastic into the production of swag, businesses can participate in the global effort to reduce plastic pollution while also enhancing their brand image. At Pavilion Earth, we believe that small changes can lead to big impacts, and we’re proud to offer a range of eco-friendly promotional items that help protect our oceans.

Ready to make a positive change? Explore our selection of ocean-bound plastic products and corporate gifts, and let’s create swag that makes waves for all the right reasons.

Pavilion Earth - Leading the way in eco-conscious promotional products. Discover more about our sustainable solutions at pavilionearth.co.uk

https://www.pavilionearth.co.uk

Eco Promotional Products Material Guide: Hemp

Fri, 05 Jul 2024 12:43:35 GMT

How Sustainable Is Hemp?

Hemp: The Responsible Choice

Hemp fabric has experienced a significant image makeover recently, as consumers and brands recognise its versatility, strength, and sustainability.

Hemp, the non-psychoactive cousin of marijuana, contains only trace amounts of cannabis's psychoactive component. This means the high you get from hemp fabric is a moral one, knowing you're wearing a more sustainable material. Despite its "boring" reputation, hemp's association with cannabis has tarnished its image over the years. Moreover, its historical link with grunge-style, baggy clothing hasn't helped its popularity.

However, hemp is redeeming its image, thanks to its undeniable potential. The environmental benefits of hemp cultivation, combined with its durable properties, allow it to be used in clothing and bags that are both stylish and comfortable.

What is Hemp?

Hemp has a long history as a fibre, used for thousands of years across the globe in clothing, ropes, and sails. The term “canvas” is believed to derive the same Latin route as that for “cannabis.” As a ‘bast’ fibre, hemp is derived from plant stems in a similar way to flax and jute. This fabric boasts natural advantages: it keeps you warm in winter, cool in summer, and provides UV protection.

Pure hemp fibre resembles linen in texture but can be blended with other plant-based fibres for additional softness and versatility. According to Textile Exchange, hemp fibres can be used to create a variety of fabrics, from jersey to denim to canvas.

Hemp's Sustainability

Hemp's nickname, "weed," reflects its rapid and dense growth, which outcompetes other plants and eliminates the need for herbicides. It also naturally reduces pests, minimizing pesticide use. Hemp replenishes the soil by returning 60-70% of the nutrients it takes and capturing carbon from the atmosphere.

Compared to cotton, hemp requires significantly less water—Textile Exchange notes that cotton uses about 50% more water per season than hemp. Including processing, cotton consumes over four times as much water as hemp. Additionally, hemp yields more fibre per hectare than cotton and can be integrated into crop rotations, enhancing soil health.

However, not all hemp is organic, and some farmers still use harmful fertilisers. It's essential to choose organic hemp and research brands thoroughly.

From Plant to Fabric

Hemp fabric is produced from the long fibres of the plant's stalk, separated through a process called "retting." These fibres are spun into thread and woven into fabric. While traditional methods from the early 1900s are being updated, modern production can involve environmentally intensive chemical processes. "Hemp viscose" often indicates harmful processing methods similar to regular viscose. Some companies use the less harmful Lyocell process, so it’s important to verify the production methods.

Transportation and dyeing also impact hemp's sustainability. Transporting bulky hemp to processing centres is energy-intensive, but localised supply chains can mitigate this. Dyeing techniques vary in their environmental impact.

Hemp and Promotional Products

Hemp fibre is highly durable so works well in products such as tote, drawstring or toiletry bags. The fibre takes dye really well and can be decorated by screen, transfer print or embroidery.

Hemp fibre is naturally UV resistant and breathable helping to reduce sweating for products such as baseball caps.

Conclusion

Hemp generally offers a more sustainable, lower-impact alternative for fabric production. Ensuring responsible manufacturing processes can further enhance its eco-friendliness, making hemp a compelling choice for sustainable promotional products

Cardboard Roller Banner

Tue, 09 Apr 2024 07:48:33 GMT

Introducing the Eco-Friendly Retractable Cardboard Roller Banner

Looking for an eco-friendlier alternative to traditional PVC roll-up banners? Look no further! Our completely recyclable and retractable cardboard roller banner is the perfect solution. Lightweight, portable, and environmentally conscious, this banner is ideal for various occasions, from pop-up events to semi-permanent shop window displays.

Eco-Friendly Design

Crafted with sustainability in mind, our roller banner consists of three main elements, all made from recyclable materials. The base, constructed from sturdy cardboard, houses the banner and assembly components. Your design is printed on high-quality 170gsm silk paper using PVC-free inkjet printers, ensuring vibrant colors and eco-conscious production. The banner assembly components, including cardboard poles, neatly fit inside the base for easy storage and transportation.

Easy Assembly and Usage

Worried about complicated assembly? Fear not! Each banner comes with full instructions, making setup a breeze. Designed and manufactured in Italy, with printing and assembly done in our UK facility, our banners are crafted with attention to detail and quality. For optimal performance, keep your banner cool and dry during use.

Recyclable and Versatile

When you're done with your banner, simply dismantle it and toss it into your household recycling. With its fully recyclable design, you can rest assured knowing you're making a sustainable choice. Ideal for one-off events, indoor displays, promotions, or window/point of sale displays, our roller banner offers versatility for various marketing needs.

Technical Specifications

Cardboard cassette, poles, and banner housing neatly packed within the unit

800 x 2000mm visible print area

Banner + unit dimensions: 2100mm (l) x 970mm (w) x 300mm (d)

Weight: 2.4Kg

Single-sided CMYK (full-color) print on 170gsm silk paper (PVC free)

Top Tips for Usage

Looking to make a statement with your banner? Consider using it to promote an eco-friendly product launch or showcase your company's commitment to sustainability. Opt for bold colors and minimal text to ensure your design catches the eye of your target audience.

Artwork Guidelines

To help you set up your design correctly, we provide a downloadable template. Keep your design simple yet impactful, focusing on visuals that resonate with your audience.

Conclusion

Say goodbye to traditional banners and embrace sustainability with our eco-friendly retractable cardboard roller banner. Lightweight, portable, and recyclable, it's the perfect choice for environmentally conscious businesses and organizations. Make a statement with your marketing materials while making a positive impact on the planet. Order yours today and start making a difference!

Employee Welcome Packs - Why They Should Be Eco-Friendly

Tue, 31 Oct 2023 15:52:13 GMT

The employee welcome pack is often the first tangible item a new team member receives.

Environmental sustainability should not be just a buzzword; it's a necessity and requires the efforts of us all. And, as we collectively strive to reduce our carbon footprint and lessen our impact on the planet, businesses are no exception. One impactful way to embrace sustainability from day one is by making your employee welcome packs eco-friendly. On boarding materials allow a company to set out their stall on their brand, their values and the role of the company and the individual in our collective sustainable future.

Why is the Welcome Pack being eco so important?

1. Reflecting Your Company Values

The employee welcome pack is often the first tangible item a new team member receives. By making it eco-friendly, you send a clear message about your company's commitment to environmental responsibility. This demonstrates that sustainability is not just a slogan on your website; it's a core value that permeates every aspect of your organization.

2. Reducing Environmental Impact

Traditional welcome packs often include a variety of single-use plastics, paper, and non-recyclable materials. By opting for eco-friendly alternatives, you significantly reduce the environmental impact of these materials. Eco-friendly materials like recycled paper, bamboo, or sustainable fabric are kinder to the planet, producing fewer carbon emissions and less waste.

3. Positive Brand Image

Being eco-friendly isn't just about fulfilling an obligation to the planet; it's also good for business. Consumers and employees alike increasingly prefer companies that are environmentally responsible. When your new team members receive an eco-friendly welcome pack, it creates a positive brand image and fosters goodwill among employees and customers.

4. Encouraging Sustainable Habits

An eco-friendly welcome pack isn't just a one-time statement; it can encourage your employees to adopt more sustainable habits in their daily lives. Including items like reusable water bottles, organic snacks, or seed based plant-able stationery can promote eco-conscious choices beyond the office.

5. Cost-Efficiency

Eco-friendly materials can often be more cost-effective in the long run. For instance, reusable and durable items in welcome packs may cost more initially, but they save money over time as they don't need frequent replacements. This aligns with the principles of sustainability and fiscal responsibility.

6. Compliance and Regulations – ESG

In some companies, there are regulations and compliance requirements related to sustainability and environmental practices. Often referred to as ESG – standing for Environment, Social and Governance. By ensuring your welcome packs are eco-friendly, you can avoid potential compliance issues and demonstrate your commitment to complying with these regulations.

7. Team Morale and Engagement

An eco-friendly welcome pack can boost team morale and engagement. When employees see that their new employer shares their values and is actively taking steps to protect the environment, it can foster a stronger sense of belonging and purpose.

Employee welcome packs represent the first chapter in your employees' journey with your organization. By making these packs eco-friendly, you not only reduce your environmental impact but also align your company with the growing global movement toward sustainability. Your employees will appreciate the gesture, and your brand will shine as an environmentally responsible leader in your industry. So, it's not just about "going green"; it's about starting right.

Eco Promotional Products and Wheat Straw

Mon, 25 Sep 2023 09:50:32 GMT

What is wheat straw plastic?

When looking at eco promotional merchandise, you will see items made from wheat straw or wheat straw plastic, a bio-based alternative to traditional plastics. So, what is wheat straw plastic, how is it made, and where it is used to promote a greener and more sustainable future?

What is Wheat Straw Plastic?

Wheat straw plastic, also known as wheat plastic or simply wheat straw, is a bioplastic made from the stalks of wheat plants. Wheat straw is the leftover agricultural residue after wheat grains are harvested. Traditionally, this straw has little to no economic value and is often burned or discarded. However, by processing wheat straw into a usable bioplastic, we can reduce waste and dependence on petroleum-based plastics.

How is Wheat Straw Plastic Made?

The production of wheat straw plastic involves several steps:

Harvesting: Wheat is grown for its grains, and the leftover stalks, or straw, are collected after the grain harvest.

Processing: The collected wheat straw is cleaned, chopped into smaller pieces, and then ground into a fine powder.

Polymerization: The wheat straw powder is combined with a biopolymer, often a form of polylactic acid (PLA) derived from corn or sugarcane. This mixture is then heated and processed to create a malleable material.

Moulding: The resulting wheat straw plastic can be moulded into various shapes and products using traditional plastic manufacturing techniques.

Where is Wheat Straw Used?

Wheat straw is finding its way into a wide range of products and applications due to its eco-friendly nature. Here are some common uses:

Food Packaging: Wheat straw is used to make food containers, takeaway boxes, and cutlery. It is a safe and non-toxic option for packaging and is often used for its biodegradability.

Disposable Tableware: Plates, bowls, and utensils made from wheat straw are a sustainable alternative to single-use plastic tableware.

Stationery: Wheat straw can be used to make eco-friendly pens, pencils, and notebooks.

Home Goods: Manufacturers are increasingly using wheat straw to make household items such as storage containers, toothbrushes, and cutting boards.

Benefits of Wheat Straw:

Biodegradability: Wheat straw is biodegradable, which means it breaks down naturally in the environment, reducing long-term plastic pollution.

Renewable Resource: Wheat straw is a renewable resource, making it a more sustainable choice compared to petroleum-based plastics.

Reduced Carbon Footprint: The production of wheat straw plastic typically results in lower carbon emissions compared to traditional plastics, especially when combined with biopolymers like PLA.

Waste Reduction: By using wheat straw as a raw material, we can repurpose agricultural waste, reducing the environmental impact of farming.

Recycled Cotton – Bags and other Merchandise

Mon, 14 Aug 2023 16:03:36 GMT

Sustainable or Not?

Recycled cotton tote bags have become a feature recently as a promotional product. Recycled cotton is nothing new – possibly the oldest of the recycled materials – but we do not see it used very much. Why is that? What is it? And is it a sustainable product?

Cotton as a natural material.

Cotton, recycled or not, is a natural product made from the cotton plant. As such, all cotton fabrics will biodegrade naturally. Cotton can get a bad press in the sustainability stakes because it is crop grown in hot climates and requires large quantities of water and uses large quantities of pesticides as well. Usually compared to a polyester material is still favours well since it is not a plastic and gives off no micro plastics during the cleaning process.

The alternative to standard cotton is organic cotton sold under the GOTS label. Organic cotton is the same basic plant, but a variant which grows with less water and uses less pesticides. The issue is that only a small quantity of cotton is organic and is more expensive than a standard cotton.

What is Recycled Cotton?

Recycled cotton can be generally defined as converting cotton fabric into cotton fibre that can be reused. Recycled cotton is also commonly referred to as regenerated cotton, reclaimed cotton, or ‘shoddy’.

Textile recycling is generated from two primary sources:

• Pre-consumer: includes scraps created by yarn and fabric by-products

• Post-consumer: includes garments, upholstery, towels, household items to be repurposed

The reference above to recycled cotton being an old phenomena refers to the 19th century practise of collecting old garments via the ‘rag and bone’ man. A practise driven by poverty and need rather than sustainability and ESG policies!

Today, the largest volume of recycled cotton sources is produced through pre-consumer waste, such as cutting scraps. Post-consumer waste is more difficult to sort through due to various colour shades, fabric blends, and it is generally a more labour-intensive process.

The majority of recycled cotton is re-claimed through mechanical recycling. First, fabrics and materials are sorted by colour. After sorting, the fabrics are run through a machine that shreds the fabric into yarn and further into raw fibre. This process is mechanically harsh damaging the fibres in the process. The quality of recycled fibre will never have quality values equal to the original fibre. Specifically, fibre length and length uniformity will be impacted, which will limit the end-use application. The recycled fibre is often used in conjunction with other fibres reducing the possibility of the fibre going through multiple recycles.

Benefits & Problems with Recycled Cotton Fibres

Benefits

• Recycled cotton can find new life in many different low-grade products such as insulation, mop heads, rags, and stuffing – although it is not as good as virgin cotton fibre

• The process of recycling can divert many products from landfills. According to the Council for Textile Recycling, annual textile waste is estimated to equal 25 billion pounds in weight.

• The amount of energy, water, and dye use is reduced by using a product that has already been processed.

• The CO2 and fossil fuel emission savings can be partially offset by using existing materials. However, the collection, processing, and shipping of cotton scraps or clothing can reduce or neutralize some of these savings.

Issues

• Cotton must be blended with other fibres to be made into new yarn for strength and durability, and therefore cannot continuously be recycled.

• The content of recycled cotton will depend on the end-use application. Any amount of recycled product will impact the yarn and fabric properties such as evenness, strength, and uniformity.

• Recycled yarn cost is generally higher than standard, virgin cotton yarn costs, and could possibly be cost-prohibitive.

Pavilion is not a great fan of recycled cotton believing organic cottons are a better option. But like all things environmental this is a judgement and things are never black and white. SO if you do want a recycled cotton tote bag, please do get in touch and we can discuss the options.

Eco friendly drink ware – something a bit different

Mon, 24 Jul 2023 12:46:46 GMT

New Eco drinkware

Using a reusable coffee cup made from any material should be considered as eco – friendly. The phrase is ‘refill rather than landfill’. But we can go further to avoid greater plastic usage even in our refillable cup. A few of the products that have caught our eye recently are below:

Arusha 350ml Recycled stainless steel cup

This one is unusual in that as well as looking like an elegant high end product it is made from post-consumer stainless steel. It is a double walled coffee cup with attractive powder coated finish sipping spout. It has been awarded the Global Recycling Standard and TC certification to verify that the product is made from post-consumer stainless steel. Ideal for both print and engraving.

Being a double walled container it keeps hot drinks hot on the go. Features a leak-proof, screw-lid and sliding, leak-proof, sipping spout The Arusha promotes reusable cups and is supplied in sustainable packaging of a compostable corn-starch liner and Kraft folded box. The Arusha can be sent out in bulk or delivered to individual home addresses.

PRODUCT CODE: OLDE491R Arusha 350ml Recycled stainless steel cup

DIMENSIONS: 75 x 143mm (350ml capacity)

BRAND AREA: 20 x 40mm

COLOURS: black | white | navy

PACKAGING DETAILS: 42 x 42 x 32 cm | 50 per carton, GW 12.45 kg

10067582 Bello 420 ml glass tumbler with recycled plastic outer wall

This is a glass tumbler protected by a recycled plastic case. The tumbler is made from 100% durable borosilicate glass which conserves the freshness of the beverage, and it does not contain any harmful chemicals. BPA-free, tested and approved under German Food Safe Legislation (LFGB). The product is also tested and approved for phthalates content according to REACH regulations. The tumbler fits under most coffee machines. Volume capacity is 420 ml. By removing the plastic case, the item is dishwasher safe. Presented in a recycled cardboard gift box.

DIMENSIONS: 14O mm high (420ml capacity)
BRAND AREA: 20 x 70mm
COLOURS: black | white | blue | grey | green

21042641 Americano® Renew 350 ml insulated tumbler

This is a double-wall insulated tumbler with screw-on lid and 350 ml capacity. The product is however made from 25% plastic derived from sugar cane. This renewable source absorbs carbon dioxide whilst growing and is a by-product of the sugar industry. The use of sugar cane means less oil is used in the manufacture of each tumbler. The tumbler is 100% recyclable and packed in a home compostable bag. Made in the UK. BPA-free. 75% PP Plastic and 25% Sugarcane bioplastic.

The above is just a selection of the items available form Pavilion Earth. Whilst we aim to keep the web site up to date new products are being developed all the time. So if you have need, even of you cannot find on the web site please just give us a call it is likely we can source it for you.

Bamboo branded merchandise – are they sustainable?

Mon, 17 Jul 2023 13:31:53 GMT

Bamboo and promotional products

We are seeing bamboo appear more and more in the world of branded merchandise as an eco-friendly alternative to plastic and wood. This prompts questions regarding what bamboo can be used for and if indeed it is a sustainable product. Let’s take a closer look into the realities of bamboo sustainability.

What Is Bamboo?

Bambusa vulgaris (common bamboo) – one of many species

Bamboo is a grass which is fast growing and is so sizable that it almost resembles a tree. It’s naturally renewable in that it can be harvested by cutting at the base and it will grow back the following year. It requires little maintenance to farm as it doesn’t need any pesticides or herbicides and very little water to grow.

There are over a thousand different species of bamboo in existence, growing naturally in Southeast Asia, Africa, Latin America, and in the southern regions of the USA. Whilst we associate bamboo with China this is not in any way exclusive.

In promotional merchandise bamboo is often thought of as a raw ingredient for clothing and a wood or plastic replacement. You will see used as the case for Bluetooth speakers or power banks, the stopper on bottles and as the base for phone chargers. One should not forget however that bamboo is also a common food source in some parts of the world. The shoots are commonly used in South Asian cuisine and is a low fat source of fibre. It’s not only pandas consuming bamboo in their diet.

Another property of bamboo is its tensile strength which is equivalent to that of many types of steel, which is one of the reasons bamboo is used in construction in Asia, both as a building materials and also for scaffolding etc.

Is Bamboo good for the environment?

Like most plants bamboo will absorb carbon dioxide and give out oxygen as it grows. However bamboo grows fast, really fast, as much as 3 feet per day for some varieties. This means it reaches maturity in between 1 and 5 years but this growth rate also effects the oxygen production. Bamboo produces around 30% more oxygen that various tree varieties with a similar effect on carbon dioxide absorption.

When bamboo is harvested it is cut at the base and it grows again without replanting. This form of harvesting is good for the soil because it does not involve disturbing roots and re-ploughing of land. Soil health being particularly important in areas of the world affected by monsoon rains and the danger of landslides.

The downsides, and there always downsides, are essentially twofold. Firstly, where bamboo is grown commercially it involves the clearing of all existing trees and the planting of a bamboo monoculture. Like all monocultures the biodiversity is adversely effected from insects to small animals as the ecosystem is disturbed. This situation applies to any monoculture, not just bamboo. Similar concerns are raised over fields of avocado trees in South America, forests of eucalyptus trees in Portugal and plains of corn and soya in North America.

The second issue is that commercial bamboo is really only fully developed in China, a country with few agricultural and environmental standards. And China means shipping large distances to arrive in Europe. Shipping which within the promotional merchandise world fortunately involves sea in the main rather than Chinese air miles.

When is Bamboo sustainable?

Like all questions of sustainability the issue is never clear cut and one has to compare use of bamboo to the alternatives depending on usage.

1. Alternative to wood.

Thinking of products like the blue tooth speak and the phone charger – to be found here:

https://www.pavilionearth.co.uk/seeds/bamboo-blue-tooth-speakers

https://www.pavilionearth.co.uk/seeds/bamboo-wireless-charger

The alternative to bamboo would be wood and very often hard woods. Bamboo scores highly here against woods and were strength is required and hard wood is the option then bamboo wins even if we are talking PEFC or FSC accredited woods.

2. Alternative to plastic

When we are looking at using as an alternative to plastic in such applications as:

https://www.pavilionearth.co.uk/seeds/bamboo-powerbank or

https://www.pavilionearth.co.uk/drinkware/glass-and-bamboo-diffuser

then since bamboo is a renewable resource which will naturally biodegrade and not pollute the oceans with micro plastics, it is clear bamboo is the sustainable alternative.

3. Bamboo fibre

On the surface, bamboo looks like a sustainable solution for the textile industry. But its use as a fabric is actually where this grass falls short.

There’s a good reason why Global Organic Textile Standards don’t give certification to bamboo textiles. Not even if they’ve been produced with organically grown bamboo.

Turning rough bamboo grass and shoots into a usable fabric is not an easy feat. It requires an intensive and chemical heavy process to produce the fabric. In industrial textile production, cellulose-heavy bamboo pulp is dissolved in a chemical solution. It’s then pushed through a spinneret to produce a yarn which is chemically solidified. Once the yarn has been produced, it’s often treated with dyes, bleaches or formaldehyde. The end product is a rayon fabric which is far from natural or organic.

The same argument can be applied to the production of cotton. Cotton is often treated using a chemical process. But unlike bamboo, it’s possible to buy Fairtrade certified and sustainable cotton.

For these reasons pavilion has steered clear of using Bamboo fabrics in our range certainly for the foreseeable future.

A range of vegan unisex beauty care gift sets

183:785136137 (David Platt) — Tue, 11 Jul 2023 10:13:51 GMT

Pavilion Earth introduce a range of premium vegan cosmetic gift sets that are made in Europe.

Pavilion Earth introduce a range of vegan cosmetic gift sets that are made in Europe. This is a natural, vegan, multi-use beauty care line with 100% plant based and skin-friendly ingredients. These products do not contain animal derived ingredients.

For a while now Pavilion have been providing branded gift sets which can be given to employees as Welcome Packs or Recognition and Reward sets. Or they can be gifted to customers and channel partners as a thank you. The gift boxes can be created with each product being chosen by you but we often asked about gift ranges which we have selected. So here we present a new range of vegan gift sets

The products are made from natural raw materials and are vegan gifts, meaning that ingredients are not derived from or tested on animals. The range is plastic free, as unnecessary plastic packaging is eliminated and recyclable packaging is being used, we reduce our level of waste and thus our environmental footprint.

To explain the range watch the video

So what does the range include?

ALLURE MO6683 - Unisex beauty gift set. Includes vegan 50gr of body wash, shampoo, face scrub, micellar water bag and a cork soap tray.

ELEGANCE MO6684 - Unisex travel gift set by Branded By Earth. Includes vegan 50gr of body wash, shampoo, face scrub, micellar water bag and a travel pouch in organic cotton. All pieces packed in a can. Presented in recycled paper box.

STYLE MO6685 - Unisex On the Go gift set by Branded By Earth. Includes 24 vegan 4gr of body wash, shampoo and a washing cloth in organic cotton. All pieces packed in tube. Presented in recycled paper box.

CHARM MO6686 - Unisex Travel gift set by Branded By Earth. Includes vegan 50gr of body wash, shampoo and face scrub. All pieces packed in can. Presented in recycled paper box. Made in EU. Treat someone special or yourself with this thoughtful gift. Take good care of your skin and hair with these natural wellness items. Everything in this set is made from natural and organic materials, making it a sustainable option that leaves very little to no impact on the environment.

What is rPET?

Tue, 04 Jul 2023 13:31:43 GMT

And how is it used in branded promotional merchandise?

rPET is recycled polyethylene terephthalate. PET is the widely used plastic. It is commonly used in beverage bottles, food containers, and other everyday items. PET, also referred to as just polyester is widely used as a fabric. The waste issue is particularly acute in the fizzy drinks bottle because of the tendency to discard bottles rather than dispose responsibly. PET is favoured by manufacturers because of its durability, clarity, and lightness. It also has the ability, unlike polythene, to act as a barrier to gases including carbon dioxide, hence the use for fizzy drinks. However, the proliferation of PET products has led to significant environmental concerns due to its slow decomposition rate. When one talks of Ocean Bound plastics we are often referring to PET.

But – the properties which make PET a problem, its durability and resilience to decomposition also make it ideal for re-cycling. This includes post-consumer recycling and not just recycling within the manufacturing process. The properties of PET allow it to be re-heated and melted over and over again without destroying its physical properties.

The recycling process involves collecting, sorting, and cleaning the PET waste, followed by shredding it into small flakes or pellets. These flakes are then melted and transformed into new products. The full details of the process can be found in a previous blog at https://www.pavilionearth.co.uk/how-is-polyester-pet-recycled . The most valuable product produced is the fibre which can be used for clothing and for products like bags.

For the promotional world the most exciting rPET products are based on recycled polyester fibre. Two main reasons for this, polyester fibre when used in a t-shirt provides the moisture wicking fabric used in high quality sports products. The fibre is soft and yet hard wearing and it takes around 13 PET bottles to make a T shirt. Also, when made into a thicker weave polyester creates the high quality bags, rucksacks and suitcases. It is impossible to tell recycled PET form virgin fibre, it is strong tear resistant and it looks great.

A selection of ideas for promotional merchandise are shown here:

Supporting Sustainable Initiatives

There is another important aspect to the recycling of polyester. Namely, because the infrastructure for recycling is well known and commercially attractive, it has become part of a set of global initiatives. These involve third world communities collecting ocean bound plastics for recycling. These initiatives have an impact on the environment and plastics but also on local communities providing much needed income and hard currency.

Incorporating rPET into your business practices showcases a commitment to environmental and social responsibility, resonating with environmentally conscious customers and promoting a greener future.

Which products?

Pavilion Earth has a number of products made from rPET but our favourites are the T-shirt to be found here:

https://www.pavilionearth.co.uk/clothing/recycled-polyester-t-shirts

And the ruck sack to be found here:

https://www.pavilionearth.co.uk/bags/recycled-travel-bags

It is the combination of style and strength that makes it such a great material.

Why Eco-Friendly Promotional Products should be part of your Marketing Mix

Tue, 27 Jun 2023 15:20:22 GMT

Eco giveaways and your marketing mix

We live in an environmentally conscious world with businesses and consumers becoming increasingly aware of their environmental impact. The result is the increasing demand for eco-friendly products. So for the marketer eco-friendly branded merchandise is not only a responsible choice but also the future in marketing. We discuss how they can enhance brand image and reflect the corporate ESG strategy.

Building Brand Reputation and Reflecting Values

Customers are actively seeking out brands that demonstrate a commitment to environmental stewardship. By incorporating eco-friendly promotional products into your marketing campaigns, you showcase your brand's values and dedication to sustainability. This builds trust and loyalty among environmentally conscious clients, who are more likely to support brands that align with their beliefs.

Creating Lasting Impressions

Branded giveaways have long been an effective way to create lasting brand impressions. However, by choosing eco-friendly options, you extend the impact beyond initial brand recognition. When clients receive high-quality, sustainable gifts, they are more likely to use and retain them, resulting in increased brand exposure over an extended period. This longevity translates to ongoing brand visibility and positive associations. The secret of any branded merchandise is ‘usability’ and longevity.

Engaging the Millennial and Gen Z Demographics

Millennials and Gen Z are increasingly influential within the business community, and both generations prioritise sustainability. These tech-savvy and socially conscious individuals appreciate brands that share their values and actively participate in sustainable practices. By incorporating eco-friendly promotional products into your marketing mix, you capture the attention and loyalty of these vital demographics. A demographic who’s influence can only increase over the coming years.

Differentiating from Competitors

Standing out from your competitors is a key to success. By embracing eco-friendly giveaways, you differentiate your brand and set yourself apart from others who may still rely on traditional, less sustainable marketing methods. This distinction helps you capture the attention of environmentally conscious customers seeking businesses that prioritize sustainability. Indeed it hard to image any business who would not appreciate dealing with an environmentally conscious supplier.

Enhancing Brand Image

Adopting eco-friendly promotional products can significantly enhance your brand image. It positions your business as a responsible and forward-thinking organization that takes sustainability seriously. By associating your brand with eco-consciousness, you attract environmentally conscious customers who prioritize sustainability in their purchasing decisions. This does require that the choice of merchandise is seen as sustainable, products, even if made of recycled material, will not work for you unless they are known to be recycled. So we need to let the customer know by printing ‘recycled’ on the product or giving information leaflets with our giveaways

Contributing to a Greener Future

Choosing eco-friendly promotional products isn't just about marketing—it's about making a positive impact on the planet. By opting for sustainable materials, reducing waste, and supporting responsible manufacturing processes, you actively contribute to a greener future. This commitment resonates with consumers who appreciate brands that prioritize environmental responsibility. But it is also the right thing to do.

In the near future every customer will be concerned with sustainability. By incorporating these products into your campaigns, you not only demonstrate your brand's commitment to the environment but also appeal to a growing consumer base that values eco-consciousness. Building a reputation as a sustainable brand helps differentiate you from competitors, engages key demographics, and creates lasting brand impressions.

At Pavilion Earth, we offer a wide range of eco-friendly promotional products that meet rigorous sustainability standards. Contact us today to explore how we can help you elevate your marketing strategies while making a positive impact on the planet. Together, let's embrace the future of marketing through sustainable practices.

Promotional Products - How Do I Know If They Are Environmentally Friendly?

Wed, 21 Jun 2023 14:26:07 GMT

How to tell if your promotional merchandise is sustainable

Recognising that environmental sustainability is of great importance, businesses and organisations are increasingly seeking ways to reduce their eco footprint. One area that often comes into question is promotional products. Is my choice of merchandise, used to market and promote my brand, truly environmentally friendly?

Unfortunately there is no overall scoring system for assessing sustainability or ecological impact. When evaluating the environmental friendliness of promotional products, it's essential to consider their entire lifecycle. From the raw materials used, manufacturing processes, transportation, usage, and end-of-life disposal. By examining each stage, you can gauge the overall impact on the environment and make informed choices.

Sustainable Materials

The first aspect to consider is the materials used in the production of promotional merchandise. Look for items made from sustainable resources such as organic cotton, bamboo, recycled plastic, or reclaimed materials. These alternatives minimize the demand for new resources and reduce waste generation. Does this make the item more expensive? It can do, certainly, but providing a smaller quantity of eco products will do the brand more good than a large quantity of cheap plastic giveaways

Certifications and Standards

Certifications and standards play a vital role in verifying the environmental credentials of promotional products. Look for labels such as FSC (Forest Stewardship Council) for paper-based items, Fairtrade for products promoting ethical labour practices, or GOTS (Global Organic Textile Standard) for textiles. These certifications provide assurance that the products meet specific environmental criteria.

Manufacturing Processes Used

Understanding the manufacturing processes employed is crucial in determining the environmental impact. Choose suppliers who prioritize energy efficiency, waste reduction, and the use of non-toxic dyes or inks. Manufacturers adhering to eco-friendly practices help reduce greenhouse gas emissions, conserve water, and minimize pollution.

Transportation and Packaging

Consider the carbon footprint associated with transporting promotional products. Choose suppliers who source materials locally or ship products via low-carbon transportation methods. Additionally, opt for minimal or eco-friendly packaging to further reduce waste. This last point may seem obvious but presenting a recycled T-shirt in a polythene bag can destroy all the goodwill you have created.

Reusability and Durability

Promotional products that encourage reuse and have a long lifespan are inherently more sustainable. Look for items like reusable water bottles, tote bags, or eco-friendly stationery that can replace single-use alternatives. Durable products reduce the need for frequent replacements, minimizing waste generation.

End-of-Life Disposal

Finally, consider the environmental impact when promotional products reach the end of their useful life. Seek products that are recyclable or biodegradable, ensuring they can be disposed of responsibly without harming the environment. Encourage recipients to recycle or repurpose the items rather than sending them to landfill.

As businesses and organizations strive to adopt more environmentally responsible practices, evaluating the eco-friendliness of promotional products becomes crucial. By considering factors such as sustainable materials, certifications, manufacturing processes, transportation, durability, and end-of-life disposal, you can make informed decisions and select products that align with your sustainability goals. Remember, every choice you make in promoting your brand can contribute to a greener future. Choose promotional products that reflect your commitment to the environment, and inspire others to join the cause.

At Pavilion Earth, we are dedicated to offering a wide range of eco-friendly promotional products that meet rigorous sustainability criteria. Contact us today to discover how we can help you make a positive impact on the environment while promoting your brand effectively. Together, let's create a greener tomorrow.

Sustainable Promotional Products: What to Look for When Selecting Eco-Friendly Options

Mon, 12 Jun 2023 07:57:27 GMT

Every business is looking for sustainable promotional products to align their brand with eco-friendly values. However, with numerous options available, it can be challenging to navigate the sea of choices. So let's explore the key factors to consider when selecting eco-friendly branded merchandise, giving you the tools to make informed and sustainable decisions for your brand.

Material Selection

One main aspects to evaluate when choosing sustainable promotional products are the materials used. Look for products made from recycled or upcycled materials such as recycled plastics, reclaimed wood, or organic textiles. These materials reduce the demand for virgin resources and contribute to waste reduction. Additionally, consider products derived from renewable resources like bamboo or cork, which are fast-growing and easily replenished. Another approach is to look for natural materials (paper, wood, cotton jute) which are biodegradable or even compostable. By opting for materials that minimize environmental impact, you can convey your commitment to sustainability. You may have to print, or indicate somehow, on the product its biodegradable or recycled nature because it is not always obvious. Our goal is to get recognition from the customer that the product is eco.

Production Processes

The manufacturing processes employed in creating promotional products can significantly impact their environmental footprint. Seek products that are produced using energy-efficient methods, such as those powered by renewable energy sources. Additionally, look for certifications such as Fair Trade, which ensures fair wages and safe working conditions for employees. Avoid products that involve harmful chemicals or processes that contribute to pollution. This is often a criticism made of cotton – so look for organic (GOTS) cotton to avoid this. By choosing items produced through sustainable and ethical practices, you support responsible manufacturing while sending a powerful message about your brand's values.

Durability and Longevity

Promotional products that have a short lifespan contribute to unnecessary waste. Prioritize items that are durable and built to last. Consider the quality of materials, construction, and overall product design. A well-made product will not only showcase your brand effectively but also reduce the need for frequent replacements. Items like reusable water bottles, tote bags, or notebooks made from sustainable materials can provide long-term value to recipients while minimizing environmental impact.

Functionality and Relevance

This should be true of all branded merchandise but sustainable promotional products should be functional and relevant to your target audience. Choose items that align with your brand's mission and resonate with your customers' needs. For example, eco-friendly phone chargers or solar-powered gadgets appeal to tech-savvy individuals who value sustainability. By offering useful and purposeful products, you increase the likelihood of them being used, thereby amplifying your brand exposure whilst promoting sustainable living.

As businesses strive to adopt more sustainable practices, selecting eco-friendly promotional products is a meaningful step towards minimizing environmental impact. By considering factors such as material selection, production processes, durability, and functionality, you can choose products that align with your brand values while promoting a greener future. Make a conscious choice to leave a positive impression on both your customers and the planet.

Karst Stone Paper Notebooks

Mon, 22 May 2023 06:33:19 GMT

A stylish notebook made from stone - reconstituted stone!

Made from 100% sustainably recycled stone, and without any bleaches or acids, Karst Stone Paper™ is rebuilt from first principles to be better than wood-pulp paper: more durable, more sustainable, and infinitely smoother to write, scribble, doodle or draw on. It is also extremely stylish – a beautiful design.

The paper is made from Calcium Carbonate – repurposed construction waste. It has a 60% lower carbon footprint than paper and the rest is offset by tree planting to create a carbon neutral product.

Being stone the paper is waterproof and almost indestructible – a great writing surface, the highest environmental credentials - what is not to like?

The notebooks comes in a various colours, features an elastic band to keep notebook shut, 144 waterproof, tear-resistant lined pages, an expandable back pocket for storage, and a divider ribbon with heat-sealed tip and rounded corners. The surface can be screen printed, pad printed debossed or foil blocked.

And to accompany the stone paper notebook there is the wood free pencil. These come as a set of 5 solid graphite pencils. Made of 100% pure graphite with 2B hardness, it’s the best lead grade for our Karst paper products. Matte coating to keep your fingers clean. Set of 5 graphite pencils that offers 5 times more graphite per pencil. The woodless body can be sharpened for crisp line work or made blunt for expressive strokes or subtle shading. The woodless construction allows versatility while saving the mess of traditional wood shavings. The solid weight of these pencils feels luxurious in the hand whether you write, scribble, doodle or draw

Finally, in addition to the environmental benefits of stone paper, Karst is B Corp Certified, has partnered with the One Tree Planted Foundation and is 100% Carbon Neutral.New paragraph

5 Eco-Friendly Promotional Products That Make a Difference

Mon, 15 May 2023 15:16:12 GMT

In this blog post, we highlight 5 different eco-friendly promotional products, their environmental benefits and how they are a great way for businesses to show their commitment to sustainability.

Promoting your business with eco-friendly merchandise may be done for a number of reasons. Because you care about the environment, because you wish to demonstrate to you customers that you care or maybe to the meet the needs of the corporate ESG targets. Some products are environmentally friendly but do not look it – and if your objective is to outwardly demonstrate your environmental credentials then may not be for you. But if your objective is to make a difference then consider these:

1. The notepad:

The humble paper pad whether A4 or A5 is an often overlooked eco item. Obviously it can be produced from recycled paper but even if not, we would regard the pad as sustainable. No plastic here and whilst many items purport to be recyclable, paper is the most recycled product in the UK with a ubiquitous collection and recycling system in place.

The paper industry on its Two Sides web site – (https://www.twosides.info/myths-and-facts) – shows that European paper does not destroy trees and the environment but as a farmed product increases the number of trees. The paper industry uses more renewable energy that almost any other.

2. The cotton T shirt

Whilst recycled polyester T shirts are popular and because they are recycled they clearly have a place in the sustainable portfolio however they suffer from one major problem. All manmade fibres whether they are recycled or not are one of the major sources of micro plastics found in the ocean. This is caused by the generation of micro plastics when cleaning manmade fibres.

Cotton does not suffer from this issue and as a natural fibre is biodegradable and recyclable. New paragraph

3. Ocean Bottle

When you buy an Ocean Bottle, you fund the collection of 1000 ocean-bound plastic PET bottles before they enter the ocean. Collectors in coastal communities exchange this plastic for money and get access to social resources such as healthcare, education and financial security. As a winner of design awards, the Ocean Bottle is also one of the most elegant designed bottles on the market. It is possible the most elegantly designed eco merchandise products on the market.

4. Seeds

Seeds are wonderful way to show your eco credentials, encouraging a respect for nature and involvement in growing plants. This points to CO2 reduction and with wild flower seeds can also encourage bees and biodiversity. The eco merchandise industry has come up with a number of inventive ways to give seeds from seed packets to match boxes and seed paper. All of these can be branded with you eco message.New paragraph

5. Jute Bag

Jute is a much under-rated material. Naturally very strong and hard wearing and also a natural fibre which is biodegradable. For promotional use the tote bag or shopping bag is the most common use and this allows highlighting of the eco credentials, namely:

· Jute grows without the need for pesticides and fertilizers (major criticism of cotton)

· Not only is jute biodegradable it is also recyclable

· Jute reaches maturity in around 4-6 months, making it an incredibly efficient source of truly sustainable materials

· It needs only natural rainfall and not expensive water irrigation systems (another criticism of cotton)New paragraph

The Cotton T shirt with the highest eco credentials

Mon, 20 Mar 2023 11:07:08 GMT

Eco friendly merchandise with full detail of life cycle and carbon footprint

When choosing an eco-friendly merchandise product it is sometime easy to be drawn in by the headline. Providing the client with the right sizes, branding and cost is hard enough without having to examine in details the eco credentials of the product. That is where Pavilion can help. We do take the time to understand the full life cycle issues.

For example the humble T shirt. The Iqoniq Bryce recycled cotton T shirt is 100% cotton unisex t-shirt, of which 50% recycled and 50% organic,- with the total material weight being 180 G/M². So quite a heavy material to hold its shape and come in with a regular, comfortable fit. You can wear it all year round. The t-shirt has a crew neck, short sleeves and 1x1 flat rib at neck collar. The small Iqoniq label in side seam is a nice finishing detail. No mix with plastics (such as polyester), so after life can be recycled into new cotton products. The use of genuine recycled & organic fabric materials and environmental impact claims are guaranteed, by using the AWARE™ disruptive physical tracer and blockchain technology. Every Iqoniq product has a unique QR label. By scanning this QR, you will gain access to a dedicated digital passport of the product. 2% of proceeds of each sold product will be donated to Water.org.

The T can be branded either by screen, digital or embroidery and with a range of colour there should be enough branding options to suit the neediest brand manager. Size range from XXS to XXL and comes as a unisex fitting. If the brand has an ESG target to hit then this product is ideal – stylish and eco – what more could you want?

Are the eco credentials proven or merely greenwash?

We are solely responsible for the transparency of our approach to calculate carbon footprint of the products that we manufacture and sell, therefore, we would like to share how we calculate CO2eq emissions: The table, below, shows product life cycle assessment, with the Total Kg CO2-eq per product, and GHG-emissions generated from each phase of product life-cycle (in grams). Similarly, the percentages represent the breakdown of CO2-eq impact, throughout all stages of product life-cycle, which contributes altogether to the Total- CO2 footprint of the product.

As can be seen as well as organic and recycled materials which can be recycled on end of life, all secondary processes are either carbon neutral or carbon offset.

Prevented Ocean Plastics

Fri, 10 Mar 2023 11:30:26 GMT

Eco promotional products made from Prevented Ocean Plastics

One of the most exciting developments in eco-friendly promotional products market is the use of ‘Prevented Ocean Plastics’. That means that not only is the product made from recycled plastic but that the plastic has been collected from countries without formal waste management structures and used for recycling. Thus the recycled plastic has been prevented from entering the oceans with the resultant devastating effect on marine wild life

There is an urgent need to protect our oceans from plastic waste. If we carry on as we are now, the annual flow of plastic entering them will triple by 2040 to 29 million tons. Our oceans – and the wildlife within it – are already being harmed by plastic pollution and any increase would be awful. The program has already stopped more than one billion plastic bottles from entering the ocean and we should all be determined to do more. Every bottle counts.

What is Prevented Ocean Plastic?

The plastic collection is not from the ocean itself generally, because the salt water and sunlight creates just enough surface degradation so as to make the plastic difficult to recycle – there is however a strict definition of what constitutes Prevented Ocean bound plastic, namely

• It is found within 50km (30mi) distance of an ocean coastline or major waterway that feeds into the ocean.

• The country or region lacks waste management infrastructure and collection incentives.

• The infrastructure is being overwhelmed by population growth or tourism.

• There is a significant risk to wildlife if plastic contaminates their ecosystem.

Jambeck, J.R., Andrady, A., Geyer, R., Narayan, R., Perryman, M., Siegler, T., Wilcox, C., Lavender Law, K., (2015). Plastic Waste inputs from land into the ocean, Science, 347, p. 768-771.

Pavilion Earth work with an organisation called Bantam Materials which supplies the recycled polymer used in the bottle products you see below. Bantam, working with the international Ethical Trading Initiative remove over 1,000 tons per month of plastic from being Ocean Bound. They also provide $100,000 per day back into coastal communities for the recycling of what now amounts to billions of bottles. Bantam work in South East Asia, South America and the Galapagos Islands, Central America & Caribbean, the Mediterranean, and East Africa.

So what does the merchandise look like?

A typical product looks like this:

H2O Active® Eco Base 650 ml spout lid sport bottle - Charcoal / Solid black

21009900

Single-wall sport bottle with ergonomic design. Bottle is made from Prevented Ocean Plastic, transformed into high quality, food-safe recycled plastic. Features a spill-proof lid with flip-top drinking spout. Volume capacity is 650 ml. Mix and match colours to create your perfect bottle. Contact us for additional colour options. Made in the UK.

Available in a range of colour combinations and of course can be printed with you logo either via a screen print or a wraparound digital print

Being UK manufactured does mean that there are no Chinese air miles involved in the process.

The product is elegant and well designed – eco-friendly merchandise can be high quality as well. Other bottles in the range include:

The Most Sustainable product by far! – The Kai Jacket

183:785136137 (David Platt) — Fri, 24 Feb 2023 15:11:18 GMT

100% Recycled and part of the Take Back Scheme

We have seen some striking ideas but this is the favourite so far in 2023. The Kai Jacket a Unisex stylish GRS jacket made from 100% recycled materials which is a part of a take back scheme. After it has been used the manufacturer will take it back and ensure it does not end up in landfill. All in all this makes it one of the most sustainable promotional item so far.

So it’s stylish:

The product is a unisex design with Waistband for more flattering fit. GRS recycled centre front reversed taped zipper. Inner storm flap with chin guard. Front pockets with taped zippers. Chest pocket with taped zipper closure. Inside pocket. Elastic drawstring with adjustable cord lock.

Sizes available are XXS all the way up to 3XL and the jacket comes in black and navy blue

So it’s made from recycled material

The jacket is a double layer of r100% recycled materials. 200T Taslan of 100% GRS certified recycled nylon, 130 g/m2 and a lining of 210T taffeta of 100% GRS certified recycled nylon, 65 g/m2. This material combination means the jacket is 5000 mm waterproof and 5000 g/m² breathable. So the recycled materials do not give up on performance.

The Kai has one further sustainable feature – the most significant – it is part of the Take Back Scheme.

What is the Take Back Scheme?

Well the branding is all on a removable arm patch – this means you can send it back to the manufacturer. Yes, after use when you feel it is worn out – you simply send it back. The manufacturer will take full responsibility for ensuring Kai does not end up in landfill. After receiving the jacket, it will be professionally cleaned, repaired if needed, and rebranded for reuse. If it is too damaged then the jacket will be recycled so that 100% of the fibres will end up in another product.

A true circular life cycle.

Give us a call for a quote on this the most sustainable of fashion clothing.

"Every second, the equivalent of one truck load of clothing is being burnt or buried in landfill. According to the United Nations Environment Programme, the fashion industry accounts for up to 10% of global carbon dioxide output and for a fifth of the 300 million tons of plastic produced globally each year."* - Bloomberg

The Ocean Bottle

Wed, 01 Feb 2023 00:00:00 GMT

When one thinks of environmentally friendly promotional products – one often thinks of recycled plastic and biodegradable items which compromise the design and performance. This product is real exception.

The concept is to fund the collection of ocean bound waste and to use it in high end product which can provide funds for the whole collection and recycling project. Every ocean bottle prevents 11.4kg of plastic waste entering the sea. That’s equivalent to 1,000 plastic water bottles!

Why is Ocean Plastic so important?

According to Friends of the Earth – ‘The total amount of plastic entering the marine environments is over 12m tonnes a year. For comparison a double decker bus weighs about 12 tonnes.

Sea creatures can get tangles in plastic or mistake it for food and the effects are often fatal. Harmful chemicals linked to plastic have been found in species from plankton to dolphins’

( https://friendsoftheearth.uk/plastics )

The UK public had their attention drawn to the issue by the legendary Sir David Attenborough in his thought provoking film Life on our Planet ( https://attenboroughfilm.com/ ). The media has shown us pictures of turtles entangled in plastic and disturbing images of rivers filled with strewn plastic waste. However it is not just the visible plastic problem but also the micro plastics ingested by marine life killing various sea creatures and ultimately entering the food chain. There is now a recognition that this is a global problem.

Ocean bound plastic is defined as -Plastic waste removed from the environment within 50 kilometres of a coastline . Ocean-bound collection programs motivate local entrepreneurs to recover plastic waste before it reaches the ocean. This may also be called prevented ocean plastic and may be included under the umbrella of recycled “ocean plastic.” - https://sustainablebrands.com/

The ocean bottle project uses the ocean bound plastic in its construction but also helps fund some of the projects worldwide, in particularly in the less developed areas of the world were the problem of ocean bound plastic can be most severe. This is done through the social enterprise Plastic Bank ( https://plasticbank.com/ ) that’s sole purpose is the collection of ocean bound plastic and claims to have so far recovered in excess of one billion bottles which would have otherwise entered our seas.

The Ocean bottle

Using ocean bound plastic in a promotional item might, for some, have been sufficient to provide an innovative and attractive product, but this bottle goes further. Using designers with a real eye for the elegant they have created a design aimed to challenge the likes of Yeti and Chilly. The bottle is not cheap at around £40 retail, compared to a Chilly at around £30, but the result of some superior design thought is an elegant product which anyone would be pleased to receive.

Not too surprisingly, the bottle has won awards including a Green Product Award for its environmental impact but also a Red Dot Design award for designer Marius Andresen of K8 Industridesign, Oslo. ( https://k8.no/ ).

The advantage for the marketer of this eco-friendly promotional product is that the back story is remarkable and it provides a big plus to the sustainability credentials of any company. A fact not lost on some of the customers which include Google, Mercedes, WebEx and EY. The successful campaigns from these brands have been careful to not only brand the bottle but have provided the receiver with the full story, so that they can feel a part of the project.

Made in Shanghai in a state of the art factory that nailed its SMETA audit (reference 10182431052) and has a 15,000 m2 solar system.

The bottles are always shipped or sent by rail freight and when sent by air the manufacturer pays extra towards carbon offsetting. We are happy to provide you with more information should you need it, transparency is the way forward here.

The product comes in a range of 6 tasteful colours which reflect the environment – Sky, Sun, Forest, Ocean, Rock and Obsidian. The choice of muted tones is no accident and is in keeping with the bottle shape and the personality of the design.

The co-branding has to follow strict guidelines with laser engraving to an area on the opposite side of the Ocean Brand logo – but the guidelines do not feel restrictive. It would be a crime to take an award winning design and ruin it with careless co-branding.

And Finally

Pavilion is not claiming that all other bottles are not environmentally worthy. Indeed any re-useable bottle, whatever its nature, is far better than a single use plastic bottle. And there are some great bottle products including those made from re-cycled plastic and sugar based bio-plastics which are fully biodegradable. In the right campaign these much cheaper alternatives provide a great solution.

What struck Pavilion was the blend of environmental credentials and award winning design.

Guidance in choosing the eco friendly promotional product

Mon, 02 Jan 2023 00:00:00 GMT

Refill NOT Landfill

REFILL NOT LANDFILL

To buy promotional products that are ‘environmentally friendly’ we often consider only those items which are either plastic free or made from biodegradable or recycled material. There is however another approach to environmentally friendly and that is to choose items which are used repeatedly and not consigned to land fill. Or a product that replaces a landfill destined product. The idea is to think REFILL rather than LANDFILL.

1. Is a plastic water bottle environmentally friendly?

A polycarbonate drinks bottle made from Titan. More plastic? Well because of the nature of this bottle, which made from polycarbonate, it is likely that it will last years of usage. Unlike the cheaper polythene bottles the crystal clear polycarbonate is very hard wearing and does not scratch. After a couple of years the one in my gym bag is still going strong. Prior to using this refillable bottle I would use the standard supermarket bought supply of water packed in

The small disposable plastic bottles would have been put into the recycling – but compared to the Titan bottle – is this really environmentally friendly?

1. So much better to use a biodegradable bottle?

There are a number of water bottles on the market which are biodegradable. They are either made from a vegetable starch or from plastic with an additive which helps them breakdown to micro size pieces (actually this is not biodegradable and the worst possible material to use but that is a different post)

A biodegradable bottle (starch type) clearly advertises your brands environmental credentials. But is it the most responsible thing to put into circulation?

What will the end user do with the bottle – put into the waste stream for the bottle to breakdown in landfill? Well, it is likely given the lack of oxygen in a landfill that the bottle will actually breakdown because the microbial activity required simply does not exist in a standard landfill.

Will they place the bottle in the recycling? This could be even worse. The plastics in the recycling are manually separated and the starch type bottle resembles standard polythene so my end up in that recycle stream. The only problem from a recycling point of view is that the starch does not recycle and will contaminate the standard polythene waste.

What appeared to be a simple environmentally sound choice could do more damage!.

Hence a good environmental choice is to think re-use of products of REFILL and NOT LANDFILL.

Eco Promotional Products and the Recycled Claim Standard (RCS)

Wed, 01 Jun 2022 14:38:16 GMT

An explanation of the recycling standards and how they apply to eco promotional products

The global organisation known as the Textile Exchange has set standards for recycling, namely, the Recycled Claim Standard (RCS) and Global Recycled Standard (GRS). The shared goal of the standards is to increase the use of recycled materials. The GRS includes additional criteria for social and environmental processing requirements and chemical restrictions, so that any increase in recycled materials is not created by harmful production processes. Although the GRS is owned by Textile Exchange, the range of products is not limited to textiles and can include any type of product containing recycled content materials.

The objective of the standard is to align the definition of recycled materials across applications and create a system that can be used to verify the recycled content in products. It is only through the creation and adoption of such standards that ‘greenwashing’ can prevented and the issue of climate change tackled.

The Recycled Claim Standard (RCS) is a documented standard for verifying the content of recycled materials in an end product and also as a standard for tracking the recycled content through the supply chain. The key points of the standard are that

· Materials are verified to meet the ISO definition of recycled. The GRS uses the ISO 14021 definition of Recycled Content. Both pre-consumer and post-consumer material is accepted.

· Recycled Polymers: Contains a minimum of 20% recycled content although Only products with at least 50% of recycled content qualify for product-specific GRS labelling

· Production : GRS certified production sites are required to meet strict social and environmental requirements. Chemicals with potential for harm are not permitted to be used on GRS products.

· Chain of Custody : Certification ensures that the identity of the recycled material is maintained: from the recycler to the final product

· Accredited certification: professional third party certification body audits each stage in the supply chain.

· Products that meet all requirements may be labelled with the RCS or GRS logo.

One of the principal objectives of the GRS standard is to provide consumers (both brands and end consumers) with a tool to make informed decisions. To this end, buyers of promotional goods and marketers should be looking for the labelling and the assurances the GRS symbol provides.

To be able to use this label the manufacturer will have to abide by the standards including documented policies and procedures and be independently audited to show compliance. The label will show the auditing body and number

Certified decoration methods

To be able to sell GOTS (Global Organic Textile Standard) or GRS certified printed products, the decoration must also be GOTS or GRS certified. Decoration by a certified decorator with approved inks or yarns is necessary to be able to sell certified printed products. If the product is ordered blank and then decorated externally with a non GOTS/GRS certified method the product is no longer certified and the hangtag should be removed.

Pavilion Earth can offer GOTS/GRS certified products as well as certified decoration methods with decoration by certified embroidery, screen print and transfer. No need to find a certified decorator to decorate your GOTS/GRS certified product any more.

Information provided from the Textile Exchange website:

https://textileexchange.org/standards/recycled-claim-standard-global-recycled-standard/

YOUR NEXT SUSTAINABLE TRADE SHOW GIVEAWAY – GOTS TOTE BAG

Mon, 07 Mar 2022 11:41:56 GMT

Eco Promotional Products - GOTS

Exhibitions and trade shows are great for displaying brands and the carrier bag has always been a favourite giveaway. This is because it is not only useful for the attendee but also they display the brand as they work around the show pushing more traffic to the stand. It is also a product that can be used after the show and high product retention is what we are after.

WHAT IS A GOTS TEXTILE?

The Global Organic Textile Standard (GOTS) is the worldwide textile processing standard for organic fibres, including eco and social criteria, backed up by independent certification for the whole supply chain. This is the leading authority for which the information below is supplied.

"The aim of the standard is to define world-wide recognised requirements that ensure organic status of textiles, from harvesting of the raw materials, through environmentally and socially responsible manufacturing up to labelling in order to provide a credible assurance to the end consumer." - The Global Organic Textile Standard (GOTS)

This means that for something to be labelled as GOTS certified, it has to meet specific criteria. This criteria covers the processing, manufacturing, packaging, labelling, trading and distribution of all textiles made from at least 70% certified organic fibres.

The Global Organic Textile Standard covers:

PRODUCTION OF FIBRE

Fibres must have organic certification based on a recognised international or national standard (eg. IFOAM family of standards , EEC 834/2007 , USDA NOP ). A textile product carrying the GOTS label grade 'organic' must contain a minimum of 95% certified organic fibres whereas a product with the label grade 'made with organic' must contain a minimum of 70% certified organic fibres.

MANUFACTURING AND PROCESSING

The processing and manufacturing is broken up into the following categories, each with their own specific criteria; Environmental, Technical Quality and Human Toxicity and Social.

Environmental: Every stage of the manufacturing process has to be carefully monitored and meet strict requirements to ensure that the environmental impact is as minimal as possible.

Technical Quality and Human Toxicity: Raw materials, intermediates, final textile products as well as accessories must meet stringent limits regarding unwanted residues.

Social: All processors and manufacturers must meet the critical norms of the International Labour Organisation (ILO) . They must have social compliance management to ensure that the social criteria are met at all times.

The GOTS certification system starts with the first processing step in the textile supply chain. The processing of textiles is based on the conversion of fibre into yarn and yarn into fabric. For example, for cotton, ginning is the first processing stage, at which seeds are removed from cotton bolls. Organic fibre cultivation, the initial production, is covered by any international or national organic farming standard that is approved in the IFOAM Family of Standards .

All steps in the processing, manufacturing and trading of organic textiles are covered by GOTS. All must be certified to strict ecological and social criteria in order for the product to carry the GOTS label . In this way, the GOTS puts an end to greenwashing.

THIRD PARTY CERTIFICATION

Organic Textiles are based on organic fibres, GOTS certification covers the processing, manufacturing and trading of organic textiles. The certification of fibre production is on the basis of recognised international standards that are approved in the IFOAM Family of Standards.

On-site inspection and certification of processors, manufacturers and traders is performed by independent Third-Party GOTS accredited Certification Bodies and forms the basis of the GOTS monitoring system. It serves to provide a credible assurance for the integrity of GOTS certified textiles.

GOTS has developed its own accreditation system for this approval process as well as for continuous monitoring of the approved Certification Bodies.

GOTS TOTE BAGS

So back to the exhibition giveaway the tote bag. An example might be the Orissa 140 g/m² GOTS organic cotton tote bag – shown here in natural but available in a range of colours.

The perfect GOTS certified cotton tote bag to give away during any event, conference or to use as a shopping bag for small groceries. The cotton density of 140 g/m² makes the bag sturdy, long-lasting and suitable to carry heavy items the large main compartment. Features 32 cm long handles, making it easy to carry over the shoulder.

Country of origin is INDIA and we recommend a screen print for the branding

How does greenwash affect the promotional merchandise industry?

Tue, 18 Jan 2022 14:09:14 GMT

and how should you go about avoiding greenwash?

What is Greenwash – and what does it mean for Promotional Merchandise?

Greenwash has been defined as “the act of misleading consumers regarding the environmental practices of a company or the environmental performance and positive communication about environmental performance”{1} The term Greenwashing was coined first in 1986, by an environmentalist Jay Westervelt. He published an essay on the hospitality industry about their practices to promote towel reuse. You have seen the message in the hotel room about reusing towels to save water when everyone knows it is to save money.

TerraChoice – quoted above - wrote a great article in which they further defined Greenwash in terms of the seven deadly sins {1} – and this abridged version helps explain how it works – so the seven sins:

The sin of the hidden trade-off: a claim suggesting that a product is ‘green’ based on a narrow set of attributes without attention to other important environmental issues. For example are energy and oil corporations that advertise about the benefits of new sources of energy while some are drilling into unexplored areas to source oil and thus destroying natural habitats and losing biodiversity, disguising the imbued hidden trade-off

The sin of no proof: an environmental claim that cannot be substantiated by easily accessible supporting information or by a reliable third-party certification. Common examples are facial tissues or toilet tissue products that claim various percentages of post-consumer recycled content without providing evidence. In short terms, if a corporation makes a claim that includes some kind of percentage or statistics info that are not verified with something that could prove it, like a fine-print text or a URL to lead to more information, the claim is considered as no proof.

The sin of vagueness: a claim that is poorly defined or too broad, a claim lacking in specifics that its real meaning is inclined to be misunderstood by the consumer. ‘All-natural’ is an example of this sin. Arsenic, uranium, mercury, and formaldehyde are all naturally occurring, and poisonous. ‘All natural’ isn’t necessarily ‘green’. Other examples are “Non-toxic” because everything is toxic in certain dosages; “Green” and “Eco-conscious” are also vague because without elaboration they are meaningless.

The sin of worshipping false labels: a product that, through a false suggestion or certification-like image, mislead consumers into thinking that it has been through a legitimate green certification process. An example is a paper towel whose packaging has a certification-like image that makes a claim that the product “fights global warming”. Other examples include green jargon such as “eco-safe” and “eco-preferred”.

The sin of irrelevance: an environmental claim that may be truthful but is unimportant or unhelpful for consumers seeking environmentally preferable products. ‘CFC-free’ is a common example, since it is a frequent claim despite the fact that CFCs are banned by law.

The sin of lesser of two evils: a claim that may be true within the product category, but that risks distracting the consumer from the greater environmental impacts of the category as a whole. Organic cigarettes could be an example of this Sin, as might the fuel-efficient sport-utility vehicle.

The sin of fibbing: environmental claims that are simply false. The most common examples were products falsely claiming to be Energy Star certified or registered.

So what does this mean for the Promotional Merchandise Industry?

So what does this mean to the marketer when choosing promotional goods? Well first we need to realise that this is not just about image and perceptions of the brand. The issue is governed by the law and the ASA – Advertising Standards Authority - is able to take action against false claims. The ASA is currently examining the use of terms such as ‘net zero’ and ‘carbon neutral’ to ensure that there are clear definitions for people to follow.

The promotional goods industry is also governed by the BPMA codes of conduct and indeed there is a specific Section 11 available to download at www.asa.org.uk which covers environmental matters. What is the advice in practical terms?

1. Watch out for vague terms – “green” or “low impact”

2. Look for evidence such as ones of the standards badges – see https://www.pavilionearth.co.uk/what-does-sustainable-actually-mean

3. Avoid products which show no qualification or evidence – or ask for the evidence.

4. Watch out for terms like “recyclable” – many items can technically be recycled but are not commonly recycled from post-consumer waste in the UK but rather an element is recycled in production. This is not wrong per se but you do need to understand before you buy – just ask

5. Also avoid claims which appear exaggerated (they probably are!) – things like “100% environmentally friendly”

Pavilion has always taken the view that an adult conversation is far better than exaggerated or false claims and so we encourage the conversation with both our suppliers and our clients.

{1}

TerraChoice (2010) The sins of greenwashing: home and family edition.

What can I do about climate change?

Mon, 06 Sep 2021 15:00:57 GMT

What things can I, as an individual, do to help prevent global warming and the impacts of climate change?

For most of us there is a temptation to believe that there is nothing we can do as individuals to make an impact on the changing climate. If China and the USA are creating so much greenhouse gas what can I possibly do to effect the situation? Well of course the world is made up of individuals and whilst your effect may be small it all adds up. And yes there are things you do to change the emissions from China and other polluting countries.

To understand what we can do here at home first it is important to see where the greenhouse gasses are coming from – and take action appropriately. Let’s start with the UK government report on emissions:

https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/957887/2019_Final_greenhouse_gas_emissions_statistical_release.pdf

1. Consider your transport choices

The UK is interesting in that Transport is the largest source of emissions. This was not always the case and indeed, is not true for many countries. However, efforts in the UK to remove coal from electricity generation and replacing with renewables has been a UK success story. This leaves transport producing a quarter of all our emissions. 27% of all UK emissions come from the transport sector (including airlines and road transport) – with road transport being the largest

Looking at transport then the one thing we all can do is examine our cars and car journeys it is here that we can have the largest impact as individuals

Car or bicycle for that short trip?
Car or public transport?
Petrol/diesel car or electric vehicle?

One 2017 study co-authored by Lund University’s Nicholas ranked 148 individual actions on climate change according to their impact. Going car-free was the number-one most effective action an individual could take (except not having kids). Cars are more polluting compared to other means of transportation like walking, biking or using public transport.

The choices we make here will have the largest personal impact on the climate.

Air travel always gets a bad press on emissions because the emission per mile is so high – but generally we do not travel by air very often. If you do go on holiday by air pay to have your emissions off set and don’t always assume that air is the fastest and cheapest way to travel abroad. A study by the Grantham institute: https://granthaminstitute.com/2020/02/03/reducing-demand-for-air-travel-starts-at-work/ came up with some interesting results

2. Your source of energy

The next largest source of UK CO2 emissions is energy supply and in particular the method used to generate our electricity. The move in the UK away from coal to gas and renewables has helped in recent years but we as individuals do have some choices. Closely linked is the residential heating sources including gas and oil heating. Small changes to your behaviour at home will help you use less energy, cutting your carbon footprint and your energy bills:

· Put on an extra layer and turn down the heating a degree or two.
· Turn off lights and appliances when you don’t need them.
· Replace light bulbs with LEDs or other low-energy lights.
· Make simple changes to how you use hot water, like buying a water-efficient shower head.
· Make sure your home is energy efficient. Check the building has proper insulation, and consider draught-proofing windows and doors. If you are in rented accommodation, lobby your landlord to make sure the property is energy efficient.

· Switching energy supply to a green tariff is a great way to invest in renewable energy sources – and could save you money on bills too. Further details can be found: https://www.energysavingtrust.org.uk/home-energy-efficiency/switching-utilities/buying-green-electricity

3. What you eat

As can be seen by the table above one of the largest emitters of greenhouse gases is agriculture. The agriculture sector consists of emissions from livestock, agricultural soils, stationary combustion sources and off-road machinery. It is estimated to have been responsible for 10% of greenhouse gas emissions in the UK in 2019. Emissions of methane (54%) and nitrous oxide (32%) dominate this sector. The most significant sources here are emissions of methane due to enteric fermentation from livestock – and the nitrous oxide which comes from nitrogen based fertilisers.

According to the World Resources Institute https://www.wri.org/insights/sustainable-diets-what-you-need-know-12-charts - if cattle were their own nation, they would be the world’s third largest emitter of greenhouse gases, after China and the US.

You do not have to become vegetarian but if you were to cut down meat by 50% the impact is huge – reducing the carbon footprint of your diet by 43%.

Or put another way – one cheeseburger has the carbon foot print of 6 portions of fish and chips https://www.imperial.ac.uk/stories/climate-action/

4. Cut Consumption and Waste

We are all consumers and everything we use as consumers has a carbon footprint.

By avoiding single-use items such as plastic water bottles instead of the re-usable type,and avoiding fast fashion rather than quality products which will last much longer, we can all reduce our carbon footprint. Also minimising waste by choosing products which are naturally biodegradable rather than made from oil based plastics which either add to the landfill or are burnt with the consequent emissions.

Think about where products are made and choose those which are made and grown locally. The UK has done a great job in reducing its emissions but some would argues only by exporting the problem to countries like China by having them make the products with the consequent emissions being exported and not removed.

Pavilion Earth was set up in recognition that we can all do our bit for the environment and indeed our bit adds up to being the solution to the problem. We still believe in marketing and promotional gifts we just see there is another way that does not damage the environment.

How is polyester (PET) recycled?

Tue, 29 Jun 2021 07:33:23 GMT

How does a PET drinks bottle become a T-shirt?

In the world of eco promotional goods there are a number of products including t-shirts, bags and umbrellas which are made from recycled polyester sometimes referred to as rPET. What is it? How does a polyester soda bottle end up as a T shirt? And, most importantly is rPET really eco-friendly? This article is meant as an introduction and hopefully answers those questions.

So what is polyester?

Polyester or polyethylene terephthalate, known as PET is one of the most common plastics produced with 18% market share, after polythene (33.5%) and polypropylene (19.5%). PET has a range of uses for both consumer products and industrial uses but the most common is a fibre for the manufacture of clothing:


*Product Type*	Million Tonne produced 2016
Textile Fibre	39
Bottle Resin	16
Film	1.5
S pecialist	2.5
*TOTAL*	59

Source: https://www.plasticsinsight.com/resin-intelligence/resin-prices/polyester/

Polyester fabric has great properties including its softness and hard wearing nature and unlike cotton does not hold moisture, so is common in sportswear as a ‘wicking’ fabric. For recycling purposes, whilst polyester clothing is recyclable, it is very often combined as a fibre with cotton to produce clothing. Whilst this produces great fabric it does make the recycling a little more complex.

The next largest use for PET is for many drinks bottles because it has a significant benefit over polythene, in that it is a natural barrier to gas transmission. This means where carbonated drinks are to be contained PET is the material of choice. From a recycling point of view since PET bottles are pure PET it provides an excellent raw material, albeit the cap and the label are unlikely to be made from PET.

How is a PET bottle recycled?

PET can be recycled from post-consumer usage. Virtually all local authorities in the UK will accept PET bottles which will be sorted manually from other post-consumer waste. Once sorted the bottles are crushed and baled and sent to a specialist PET recycling centre. One issue can be the use of coloured PET for virgin bottles which ideally need to be separated, adding cost to the process and the industry Trade Body https://www.plasticsrecyclers.eu has lobbied the EU governments to try and discourage beverage companies form using coloured bottles.

The bottles are then washed and shredded into small fragments. At this stage the fragments will contain contaminants form the bottle tops and labels. These are removed by a process called plastic granulation which uses the different densities of the PET versus the contaminants in a wet process to allow separation. The PET will be further purified during the final extrusion process when the molten PET will be passed through a filter.

The use of water for cleansing and separation naturally leaves the PET flake wet and these need to be dried before further processing. PET polymer is very sensitive to hydrolytic degradation, resulting in severe reduction in its molecular weight, thereby adversely affecting its subsequent melt process-ability. The drying is therefore essentially but is does result in a large energy consumption.

Once separated and cleaned the polymer can be used like virgin polymer as the raw material for a new bottle or spun into fibre for clothing use. Typically around 5 PET bottles can be recycled into one T shirt.

So is recycled PET good for the environment?

Globally PET bottles are one of the most recycled plastics with nearly 50% of all PET bottles in Europe being recycled – although rates of PET bottle recycling vary across the world:

GLOBAL RECYCLING RATES

Japan – 92%

Europe – 48%

USA – 29%

India – 90%

Source: https://www.prfire.co.uk/press_releases/global-plastic-bottle-recycling-market-industry-analysis-and-forecast-2020-2027

So what are the benefits of recycled PET:

1. Prevention of ocean bound plastic waste - According to the Ocean Conservancy, ‘8 million metric tons of plastic enter the ocean every year, on top of the estimated 150 million metric tons that currently circulate in marine environments. If we keep this pace, by 2050 there will be more plastic in the ocean than fish. Plastic has been found in 60 percent of all seabirds and 100 percent of all sea turtle species, because they mistake plastic for food’. https://oceanconservancy.org/ - recycling can help stop this.

2. Recycled PET requires less energy to produce than virgin PET - Recycled polyester is almost the same as virgin polyester in terms of quality, but its production requires 59 percent less energy compared to virgin polyester, according to a 2017 study by the Swiss Federal Office for the Environment. WRAP estimates rPET’s production to reduce CO2 emissions by 32 percent in comparison to regular polyester. “If you look at life cycle assessments, rPET scores significantly better than virgin PET.” https://wrap.org.uk/

All good – but like everything in life there is always a counter argument – which is

1. Although the energy required to produce recycled PET is less than that to produce virgin PET fibre, there are even lower energy fibre products such as cotton, hemp and wool. These natural fibres require less energy to produce and as natural fibres will biodegrade. Not that energy alone can be the arbiter – since cotton is criticised for the volume of water and pesticides used in its production and wool for the methane production of sheep (methane being a more intense warming gas than carbon dioxide)

2. Recycling PET bottles can generate other toxins. As discussed above the recycling process involves cleaning and particularly where there is colour involved chlorine based bleaches can be used to remove ink and colourants. These may leach into the environment. There is also a catalyst used in the production of virgin polyester – antimony. Although present in very small quantities the recycling process can release antimony oxide which is a carcinogenic.

3. Micro plastics – whilst recycling keeps those bottles from ending in landfill or being ocean bound, the recycling process will inevitably produce the dreaded micro plastic which is so harmful to marine life. And it is argued that a fibre like cotton can simply remove this as an issue. A paper published in 2011 in the journal Environmental Science Technology found that microfibers made up 85 percent of human-made debris on shorelines around the world. It doesn’t matter if garments are from virgin or recycled polyester, they both contribute to micro-plastics pollution.

CONCLUSION:

Pavilion believes that the best solution to our environmental problems is clarity of information and informed choices. Recycled PET is not a panacea but whilst the drinks industry continues to use around 16 million tonnes of polyester finding a new use and a closed recycling loop has to be of benefit to the environment. If there was way to remove the usage of PET plastic bottles completely, that would clearly be a better option but until there is…………

For further information and discussion please contact davidplatt@paviliongroup.couk

Image fromMatthewdikmans (talk) (Uploads) - Own work, CC BY-SA 3.0, https://en.wikipedia.org/w/index.php?curid=928922

Does organic cotton come from Xinjiang?

Fri, 09 Apr 2021 13:48:42 GMT

Eco Promotional Product Organic Cotton

Whilst cotton is natural fibre which will biodegrade, it tends to have something of bad press on the environmental front. This is not because of the fibre itself but rather the methods of farming and production which involves large quantities of water and fungicides and other chemicals. Organic cotton is the only workable practice which eliminates highly toxic substances from the environment and works long term for the benefit of the planet.

Organic production systems replenish and maintain soil fertility, reduce the use of toxic and persistent pesticides and build biologically diverse agriculture. In order to ensure the cotton product is really organic from field to finished product you need to look out for the relevant accreditation, such as Global Organic Textile Standard (GOTS) symbol as well as the OEKO-Tex symbol.( https://www.oeko-tex.com/en/ )

So what’s wrong with Xinjiang?

Cotton has been the news recently for another reason with an international backlash over claims of abuses in the cotton-growing Xinjiang region. Several major brands have expressed concern over allegations that members of the mostly Muslim Uighur minority group are being used as forced labour.

As the BBC reported ‘Human rights groups believe China has detained more than a million Uighurs over the past few years in what the state defines as "re-education camps".

There is evidence of Uighurs being used as forced labour and of women being forcibly sterilised.

The US is among several countries to have accused China of committing genocide and crimes against humanity through its repression of the Uighurs.

China denies such allegations, saying it has been combatting separatism and Islamist militancy in the region’ - https://www.bbc.co.uk/news/world-asia-china-22278037

The problem of course for any brand is the backlash that would come from any association with Xinjiang province and the possibility that by endorsing the cotton from this province they would be seen to be supporting a significant breach in human rights. But it’s not just the appearances – Pavilion and many other companies simply do not wish for their money to be flowing to a region and regime which is involved in what western governments have declared to be genocide.

So does organic cotton come from Xinjiang?

Organic cotton output from the troubled Chinese province of Xinjiang increased by 6.9 per cent according to new figures for the 2018/19 harvest year from Textile Exchange ( https://textileexchange.org/ ) . The latest organic report from the US consultants shows that Xinjiang has now increased its share of China’s organic cotton production to 98.5 per cent based on the latest available data. This means that around one sixth of all global organic cotton was produced in Xinjiang.

The Textile Exchange states it “is concerned about the disturbing reports of forced labour in the Xinjiang region of China, where most of China’s organic cotton is grown, as well as reports of forced and child labour in other parts of the world that have occurred over the past several years.

Biodegradable Notebooks

Thu, 30 Jul 2020 14:36:52 GMT

- the ideal Environmentally Friendly Promotional gift

Giving high quality promotional gift is way of saying thank you to your customers. Giving an environmentally friendly gift positions you brand and your desire to help in the fight against global warming and the mountains of plastics discarded every year.

The problem with most environmentally sound products is that they do have a real quality feel. Here is one that doe. A new collection of fully biodegradable products made from apples – yes apples

The Appeel collection, through a patented and pioneering technique, is created from the parts of apples that are often overlooked. The Appeel collection offers a variety of exclusive and high quality eco-leather hand crafted accessories and paper notebooks. All made from apple peel and selected vegetable fibres, creating an innovative fusion of technology and imagination. The collection is inspired by nature and the changing scenery of the Italian landscape.

From the first blossom capturing the warming sun, to the autumnal colours of the harvest:

Appeel is all of this. Each creation combines texture and personality that transports you to an Italian orchard. The warm colours of our most loved apples are the collections colour palette. Appeel is an innovative process that stays true to its Italian roots. A collection dedicated to those who appreciate naturally sourced products combined with Italian design flair. A suitable alternative for those who care for animals and the environment.

The Appeel collection is Italian designed with a sympathetic reflection of the colours of our most loved apples. The collection features a variety of extra details: from real stitching to expandable back pockets and elasticated enclosure bands.

Appeel’s low environmental impact paper is created from special vegetable fibres. A smooth paper with a high quality density designed for beautiful writing results

Promotional Gifts and the recycling of plastics

Thu, 23 Jul 2020 12:37:28 GMT

Your guide to what is and isn't recycled in the UK

When choosing a promotional product it is possible to find products that are made from materials other than plastic. If your objective being to keep the additional plastic out of land fill and our oceans, then using materials other than plastic is one course of action.

Plastics do not have to be seen as the ultimate evil though, if they are promotional products which are constantly to be re-used or they are made from a plastic which is commonly recycled, then that may be regarded as acceptable. But, herein lies the problem that although most UK households have a system of collection of segregated waste, many of the plastics used are not commonly recycled. Here is a guide to plastic items, and which are commonly recycled in the UK.

Widely Recycled by Local Authorities

Polyester – used for single use drinks bottles, jars and cosmetic containers. As far as promotional goods are concerned PET is used for sports bottles (clear type) and PET fibre is used for clothing and products like duffle bags and back packs. As well as being widely recycled, there are a number of recycled polyester promotional gifts including high grade sports clothing using the natural wicking properties of polyester.

High Density Polythene , HDPE - widely used for shopping bags and milk containers. In the promotional industry the milky coloured plastic sports bottle (and many coloured sports bottles) is made from HDPE as well as the carrier bags used at exhibitions.

Some level of recycling by local authorities

Low Density Polythene – plastic food bags and wraps and heavy duty plastic wrapping – used by the promotional industry for plastic carriers in the main

Polypropylene – widely used in food packaging and products like drinks straws. Two forms of the plastic are used in the promotional gift industry. The rigid form is used as the cap for sports bottles or rigid plastic toys like the Frisbee or desk toy. It can also come in a non-woven sheet form used for heavy duty plastic carrier bags.

Not Commonly Recycled by local authorities

We now turn to the bad boys. Those plastics which can only be recycled under certain circumstances because of their chemistry or simply cannot be recycled.

PVC - two types of PVC the rigid type used in garden hoses and cable sheathing and the softer shrink wrap type used for food wrapping. You will find PVC in beach balls and all forms of inflatable. Some promotional notebooks use PVC for the cover material and you will find them at the exhibition hall used for the plastic badge holders. Not only non-recyclable buy when it burns it gives off quite noxious fumes.

Polystyrene – used in a foamed form for packaging and also as rigid plastic. In the promotional gift market cutlery is made from polystyrene and the barrel of many pens is made from polystyrene.

Other non-recyclable – other plastics which are really tough to recycle include polycarbonate and version like the brand Tritan. These are used in sports bottles, recognisable by the ultra-clear finish. Whilst non-recyclable these plastics do have the advantage of being very tough and long lasting and water bottle may last a life time and still look really good.

Another plastic is the polyurethanes that are used as faux leather for the covering of notebooks and other leather like products.

Will Covid-19 kill environmentally friendly promotional products?

Thu, 09 Jul 2020 14:39:08 GMT

At the start of 2020 one of the fastest growing market sectors for promotional branded merchandise was those products which were either recycled or non-plastic. The eco-friendly product was the one that all marketers were interested in and the product the brand wanted to use to demonstrate their social responsibility credentials.

Now 7 months later the world has changed as millions have fallen ill with Covid19. Many sectors of the economy have come to a standstill including the events and exhibitions industry and many marketers have found themselves either furloughed or working from home.

So what will happen as things get back to normal? What will be the new normal? has Covid killed the ideal of eco-friendly? Will we focus on other things or has Covid demonstrated that we can live our lives differently in a way that does not impact the environment. Let’s examine the two sides of the argument.

1. The Optimist - the environment will be top of everyone’s agenda in 2021

We have all read the stories of the change to the environment during lockdown. Cleaner air and rivers – fish in the canals of Venice and wildlife venturing into urban streets free from cars. The BBC reported that ‘pollution in New York has reduced by nearly 50% because of measures created to contain the virus’ and ‘coal use fell by 40% at China’s six largest power plants’ - as well as –‘China’s CO2 emissions fell 25% at the start of 2020’.

As Kimberly Nicholas, sustainability science researcher at Lund University in Sweden told the BBC “It may be the case that people who are avoiding travel right now are really appreciating spending time with families and focusing on those really core priorities. These moments of crisis can highlight how important those priorities are and help people focus on the health and wellbeing of family, friends and community.” The argument being that we can change our lives in quite drastic ways we can live more sustainably and we can make a difference by the millions of small actions we take.

If this argument hold true then any promotional merchandise in the future will have to be eco-friendly. Plastic giveaways simply become socially unacceptable like drink driving or smoking in public. The promotional goods industry will only be able to sell products if they have proven sustainability credentials and the eco-product goes from being a growing trend to being the norm.

2. The Pessimist – economic recovery will be top of everyone’s agenda in 2021

The National Geographic magazine reported a very different view under the heading ‘Why Covid-19 will end up harming the environment’, in the article they interviewed Corinne Le Quéré, professor of climate change at the University of East Anglia and lead author of the original study and subsequent update. “So as soon as the restrictions are released, we go right back to where we were.” Now, “the risk is very high” that carbon output could surge past pre-pandemic levels, she says, “especially since we’ve done it in the past, not very long ago.” During the 2007-08 financial crisis, emissions dropped but then bounced back. We still have the same cars, the same roads, the same industries, same houses.” Whilst accepting that global carbon emissions are down 17% she fears that the rush to economic recovery will mean the environment falls from everyone’s agenda.

The National Geographic draws on a couple of examples to re-inforce its case. Pointing to the financial aid given by the US Federal Reserve to industry they quote Lukas Ross of Friends of the Earth who points to ‘companies’ pleas for cash, regulatory rollbacks and other special favours and worries that “There’s a serious risk that polluters could emerge from this crisis bolder and potentially more profitable than ever.” The other example is the situation in Brazil where illegal loggers have accelerated the destruction of the Amazon rainforest while the nation deals with the pandemic.

The danger is that the need to recover the employment levels will be far in excess of the environmental need. For eco-friendly promotional products, which tend to be more expensive than their polluting counterparts, the danger is clear. A rush to create economic activity will push the environment to the bottom of priorities. Marketers will seek volume at the expense of brand authenticity.

Conclusion

For the promotional goods industry predicting the trends of the marketer and the brand promotion business is a thankless task. We can only stand by our principles and listen to the needs of our customers. We can state our environmental case in the strongest terms but we do not make buying decisions. Truth is it is likely that different brands and companies will react in different ways.

References:

Will Covid-19 have a lasting impact on the environment? - BBC Future – BBC.co.uk

Why COVID-19 will end up harming the environment | National Geographic – Thursday 18th June 2020 by Beth Gardiner

Why choose an environmentally friendly promotional item

Thu, 30 Apr 2020 13:56:54 GMT

Examining the marketing thinking behind environmental messaging

Why choose Environmentally Friendly Promotional Products

Environmentally friendly promotional products made from recycled materials or biodegradable materials tend to be more expensive than plastic based products. So why spend the extra money?

1. Because you are a ‘green’ brand

Some brands are entirely focussed on their environmental position. Lush Cosmetics, for example, are natural products with an eco-friendly ethos running through the whole company. From the product, the packaging to the store lighting and the charities they support. For them, any promotional item have to be made from recycled materials from leaflets printed on recycled paper to gifts. To use anything else would be an anathema.

2. Because you have an environmental message as well

We work with a number of brands who you would not class as ‘eco’ companies who nonetheless have a message about their Social Responsibility. Energy clients are a good example. Drax Power is known across the UK for its large scale coal fired power stations. The power stations emit huge amounts of carbon dioxide and so that puts Drax in the firing line for the environmental lobby. But Drax has been changing to removing coal from its power stations and investing in renewables. Their issue is getting that message out.

Drax is an example of a company which has a message to communicate – one which unlike Lush is not immediately obvious. Hence it is more important that literature and promotional items push that message out to clients, consumers and government.

3. Because we need no more plastic in the world

Other businesses may not have a particular environmental message but they do not want to be seen as adding to the problem. For them it is not a particular message that needs to be sent but rather part of a wider Social Responsibility. Not trying to look like eco-warriors but not looking to add to the problem either.

4. Greenwash

I have heard there are lots of customers to be won by saying you are environmentally conscious. Not sure what it all means but if I can win more business then why not?

Clearly the last statement was somewhat tongue in cheek but not massively. We have been asked by car manufacturer for recycled notebooks and have in the past been asked by a well-known burger chain for sporting products. Beware your consumer is not stupid!